Partnerships


key issues facing our planet. More immediately, Vitalograph offered another match-funding gift of £10,000 to encourage local businesses to take up £1,000 pitch sponsorships (pictured opposite). The hope is that this example inspires peers in the corporate and educational worlds to engage in similar meaningful and enduring partnerships.


VITALOGRAPH Alumnus Bernard Garbe (pictured at a Meet The Sponsors session) has invested in the school’s 600 Campaign


Despite the pandemic and economic


uncertainty, students reached their target through a combination of ingenuity and sheer determination. The challenge set by Vitalograph also enhanced the company’s engagement and dialogue with the local community, provided PR opportunities and inspired entrepreneurial spirit in students – one of Vitalograph’s core values. The full extent of the impact is yet to reveal


itself. The students could go on to become entrepreneurs, or possibly even join Vitalograph and help to create the next generation of life- changing respiratory diagnostic products and services. ‘It’s immensely satisfying to inspire young people: the ability to problem solve and think innovatively are skills the modern workplace needs,’ says Bernard Garbe. This is just the beginning of the partnership


between Vitalograph and Royal Latin School. Environmental and sustainability initiatives are likely to be part of future collaborations, as the Vitalograph board, highlighting the climate emergency, looks to focus efforts on tackling the


BUILDING LINKS AROUND A LONG-TERM CAMPAIGN


The 600 Campaign is an example of how schools can proactively encourage businesses to invest in education. The campaign strapline – Building the Future, Together – challenges businesses to play their part in ensuring that the education system is fit for purpose, and capable of nurturing the skills employers are looking for. Every company puts Return On


Investment (ROI) high up the list when it comes to demonstrating the impact of a Corporate Social Responsibility agenda. So a mutually beneficial partnership needs to measure impact in a meaningful way. The Royal Latin School’s 600 Campaign messaging


gives examples of how this can be done, telling companies they can: n work closely with students over the long term, in order to talent-spot and offer bespoke work placements and coaching for corporate graduate schemes n be involved in shaping education to ensure that students not only excel academically but are also truly employable n directly involve young minds and fresh talent in the development of their company n raise the company’s profile and brand awareness among high- achieving young people n have the opportunity to associate


their brand with an outstanding school that has a strong heritage, excellent reputation and an exciting future n integrate investment in young people, education and innovation into their CSR strategy n create a partnership with the Royal Latin School to demonstrate a grassroots commitment to the development of the leaders of tomorrow.


Corporation Tax Relief As a registered charity, the school can supply businesses with a formal confirmation of any gift, which can be kept as evidence for tax purposes.


ek robotics Specialising in automated robots and systems, ek robotics is a German family firm with a base in Buckingham. It was keen to get involved in supporting the school and developed a multi-year sponsorship package totalling £107,000 for the Sports Campus. ‘When this opportunity came up to invest in


the talent that comes into our industry, we leapt at it,’ says the company’s UK managing director Chris Price. As well as becoming lead sponsor of the ek robotics Sports Campus, the business is looking at various opportunities to bring robotics to life for students, starting with an extra-curricular robotics club.


EK ROBOTICS Chris Price


(pictured left with RLS headmaster David Hudson) has


developed a package worth £107,000 for the Sports Campus


FundEd SUMMER 2022 23


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