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The Shop Window


Matchesfashion lands in Mayfair


Luxury brand, Matchesfashion, has opened its concept store in London’s Mayfair. The 7,000 sq ft store at 5 Carlos Place incorporates two floors of luxury shopping space, two floors of personal shopping suites and a cafe-meets-content broadcasting hub, which houses regular lifestyle events that are live-streamed online. The fashion floors feature a mix of product that changes every two weeks.


Paul Souber, Head of Colliers Central London Retail Agency team – which advised Grosvenor on the letting to Matchesfashion – comments: “This is a fascinating and multi-layered approach to retailing which blurs the lines between product, promotion and performance.


“It’s a stunning example of the revolutionary thinking that we’re now seeing in the retail sector.”


paul.souber@colliers.com | +44 (0)20 7344 6870


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