CHRISTMAS IN THE CAPITAL — AN ADVERTISEMENT FEATURE IN
30 NOVEMBER 2020
Gifts for him, her & the kids 25
Taxi! — travel safely this Christmas
At a time when current conditions underline the need for everyone to stay as safe as possible, particularly when travelling and using any type of transport for any reason, if you’re going into town to celebrate Christmas and see the lights or get that last- minute present for someone special, then the safer form of public transport is a London Taxi. Especially during the current on-going restrictions
A London Taxi can take up to six passengers safely within their own partitioned compartment, door-to- door, unlike other modes of trans- port, providing a full London Taxi experience better than a ride with Father Christmas and his reindeer! What’s more, London Taxis are the
only 100% fully wheelchair acces- sible vehicles, are fully inclusive, have access to all areas and, due to the drivers being trained and profes- sional with their undertaking of Te Knowledge, have the ability to take more than one route to get passen- gers to their intended destination. Helping to keep London moving safely at Christmas. Being a company that aims to
positively promote the taxi profes- sion as much as possible, London Taxi PR launched a taxi super-sides advertising campaign earlier this year in order to convey a message of safety at a time when many people might have concerns about using public transport.
Te campaign promotes several key safety aspects of travelling in a London Taxi: • Te safe partitioning and separa- tion of the driver and passenger compartments by a fixed partition, which has been a unique feature throughout London Taxi’s manu- facturing history.
• Te sanitisation of the interiors, which is being undertaken by cab drivers between passenger usage before and after every journey.
• Te campaign message also reminds the public that all London Taxis provide contactless payment, so no need to handle cash. Te choice of colours for the super- sides was also an important factor, not only for making the messaging stand out more, but also helping to make the taxis more noticeable and visible when out on the streets. Te London Taxi PR campaign
further emphasises and underlines the safety and trusted reputation of the licensed London Taxi profession,
Te campaign emphasises the safety and trusted reputation of the licensed London Taxi profession
particularly during this festive period and at a time when many passengers are concerned for not only their health and wellbeing, but their safety, and quite rightly want to be reassured. With a world-class reputation
as the number one taxi service, all of the London Taxi profession are ready and waiting to safely transport customers throughout Christmas providing the reassurances they need, now more than ever. Have a very Happy Christmas and stay safe. Safer journeys save lives.
For further information about
London Taxi PR and its campaigns, visit:
londontaxipr.com E:
londontaxipr@gmail.com #safetaxis #travelsafely
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