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tion division of LogMeIn is “meeting gold.” These are the moments dur- ing a meeting where ideas are born and everyone reacts in a positive way – but these moments can be difficult to identify.


AI will be able to more easily rec- ognize and record those moments, because they are generally identi- fied by nonverbal cues such as facial expressions, nods, laughter, peaks in the audio when everyone has that “a-ha!” moment, and other reactions that human note takers likely would not be able to accurately capture. This helps the meeting gold stay intact and be easily identified later, preventing great ideas from being misinterpreted or lost.


4. Improved overall efficiency prevents meetings from dragging on and draining people of their creative energy.


Everyone has experienced a meeting that seems to drag on endlessly – or watched coworkers talk in circles. This can happen when people are not paying attention because they’re


scribbling on notepads and typing on laptops, bringing up topics that were already discussed. This is what turns meetings into chores instead of the energizing moments of team collabo- ration they are meant to be. However, when AI removes the


more mundane aspects of a meeting (like scheduling or taking atten- dance), attendees can move through administrative tasks and housekeep- ing items rapidly – knowing the AI will have it all recorded for later reference – and move into free- flowing exchanges of ideas. And, for those routine meetings that occur frequently and don’t always entail a major brainstorm, AI facilitates effective and concise meetings so everyone can get into the meeting quickly, have a productive meet- ing, and then get back to the more inspiring work.


5. More personal interactions be- come possible when AI takes care of the mundane meeting tasks and you can put all your focus on col- laboration.


The more that meeting attendees are able to focus on the meeting content itself, the more they will be able to come up with better ideas and more creative solutions to problems, thus building team rapport. By reducing the responsibility that seems to come with a meeting, people can relax, build candor, and create a team that functions better in and out of the meeting room. Ultimately, AI will improve the way we work with each other. Eliminat- ing the repetitive, easy tasks that come with the administrative aspects of meetings allows humans to work without constraint. In the long run, it is much better to allow AI-powered assistants to take care of necessary but low-value tasks such as note taking, action items, agendas, and reminders. Without the burden of worrying about these tasks, employ- ees can bring their A-game to every meeting, increasing the usefulness of meetings tenfold. 


Eduardo Cocozza is vice president of LogMeIn.


SELLING POWER DECEMBER 2018 | 27 © 2018 SELLING POWER. CALL 1-800-752-7355 FOR REPRINT PERMISSION.


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