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SHOW PREVIEW


Flight data reveals mixed fortunes for region’s countries


M


exico, Brazil, Cuba and Peru were the most popular destinations for


British travellers to Latin America in the past year, according to ForwardKeys airline booking data. UK bookings to Latin America


via global distribution systems fell by 2.7% between May 2018 and April 2019, to a total of 481,000. Mexico accounted for more than


a fiſth of British visitors, at 109,000, although this was down 7.6% on the same period the previous year. Destinations that saw growth during the period include Brazil (up 5.1%), Argentina (up 7.4%), Peru (up 3.7%) and the Dominican Republic (up 17.7%), while the Galápagos


Lata encourages


sustainable travel to Latin America which isn’t focused solely on statistics and growth


Islands, Guatemala and Guyana also saw significant percentage increases, albeit from much smaller bases. Bookings to Nicaragua fell by


79.4% following a Foreign Office advisory against travel, which has since been liſted, while Venezuela dropped by 31.3% and Cuba by 25.3%, although Cuba still remains the third-most visited destination. Airline booking data for the next


ELA expects record attendance at new venue at Chelsea’s Stamford Bridge


A record number of UK and Latin American delegates are set to atend this year’s Experience Latin America (ELA), Europe’s biggest trade show dedicated to the region. Te three-day event, for which


Travel Weekly is a media partner, takes place from June 10-12 and has moved to a bigger venue at London’s Stamford Bridge, home of Chelsea Football Club, to accommodate the new atendees. Tese include 144 exhibitors – a 10% increase on last year – and 336 buyers, including UK


travelweekly.co.uk


tour operators and travel agents. Lata chairman Colin Stewart


said: “Tis year, we have been working closely with Jacobs Media Group [Travel Weekly’s parent company] to grow the event, work more collaboratively with the travel trade, and position ELA as Europe’s number-one B2B trade show focused on Latin America.” New breakfast seminars and


lunchtime workshop discussions have been added each day, as well as a new venue for the ELA Fiesta. experiencelatinamerica.travel


Rio de Janeiro


PICTURE: Shutterstock


six months, from May to October 2019, indicates growth destinations include the Dominican Republic, Chile, Argentina, Costa Rica and Ecuador. Colin Stewart, chairman of Lata


(Latin American Travel Association), said: “More niche destinations including the Galápagos Islands and Guyana are also performing well, with significant increases in bookings over the next six months, illustrating a growing demand for more intrepid destinations.


“While these figures give us some


useful insight into UK demand and booking habits, it’s worth mentioning that Lata encourages sustainable travel to Latin America which isn’t focused solely on statistics and growth. “We look forward to working with


our Lata members over the next year and beyond to continue to develop sustainable business to the region.” The data is set to be presented in


a session on trends in travel to Latin America at B2B show Experience Latin America (ELA), on June 10.


ELA PROGRAMME


MONDAY, JUNE 10 08.00 Registration 09.15 Breakfast briefing: Latin American booking trends 10.00 Exhibitor appointments 12.00 Lunch 12.45 Workshop: Going beneath the surface of wellness and wellbeing 14.00 Exhibitor appointments 17.30 Appointments end 18.00 Lata Achievement Awards TUESDAY, JUNE 11 08.00 Registration 09.15 Breakfast briefing: Working with the UK travel industry 10.00 Exhibitor appointments 12.00 Lunch


12.45 Workshop: Choice, challenge and change in adventure travel 14.00 Exhibitor appointments 17.30 Appointments end 18.00 BBQ party WEDNESDAY, JUNE 12 08.00 Registration 09.15 Breakfast briefing: Lata Sustainability Charter 10.00 Exhibitor appointments 12.00 Lunch 12.45 Workshop: Transformation at the intersection of luxury and sustainability 14.00 Exhibitor appointments 17.30 Appointments end 18.00 E Fiesta


NEWS Experience Latin America: Katie McGonagle looks ahead to region’s event in London in June


30 MAY 2019


19


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