NEWS ROUND-UP Dubai is top for disabled traveller


Travel Counsellors agents will receive videos of disabled brand ambassador Nadia Clarke’s trip to Dubai to spread the message about accessible destinations. Cerebral palsy sufferer Clarke, who uses a wheelchair


and a communication aid to speak, named Dubai her top accessible destination following her Travel Counsellors-funded trip, part of a wider programme on accessible travel by the homeworking agency. Agents will be able to feature the video of her trip on


their digital platforms so clients can see for themselves how to travel with a disability in the destination. Travel Counsellors also plans a dedicated


accessible travel-themed webcast on its inhouse TV channel TCTV next week.


NCL scraps Premium All Inclusive for Free at Sea


Lucy Huxley lucy.huxley@travelweekly.co.uk


Norwegian Cruise Line is scrapping its Premium All Inclusive pricing after two years and replacing it with a new ‘Free at Sea’ programme, which it lis offers reter fleibilit and allows agents to earn more.


Free at Sea allows customers


to ay  to aess two enefits whih the line says are worth more


than  he otions are   remim drins aage inlding gratities


 eiality dining for three nights of a seennight sailing inlding gratities


  onoard redit er stateroom er ort to send on shore ersions


FREE AT SEA: Passengers can pick two of five benefits for £99


 ree ii for  to  mins er stateroom on a seennight asis


  third and forth assenger in a stateroom sails for the ost of taes only seleted sailings ests sailing in s to


stateroom lasses  aen onierge and sites  are


atomatially eligile for all fie he rogramme already


oerating in all marets otside roe will e etended to the  reland and the ontinent from ril  he remim ll nlsie fares


introded in ril  inlded nlimited remim drins and all gratities amonn errin ieresident and managing diretor for the 


10travelweekly.co.uk28 March 2019 £700


Value of two Free at Sea benefits, according to NCL


reland srael oth fria and iddle ast marets said e hae done a lot of researh among eisting stomers and those yet to rise and it was a real eyeoener into what they really want ross all demograhis and soiotyes haing hoie and indiidality to reate their own aation eeriene was really imortant hen we lanhed remim


ll nlsie it was innoatie o one else was doing it and it was ery sessflly endorsed t as wee looed at it afresh


things hae moed on  nmer of ometitors hae


oied elements so the message has eome dilted ts not as strong an offer any more and was hard for s to differentiate


COMMENT: “Be seen to be acting upon customers’ feedback – it is a powerful way to build brand loyalty”Steve Dunne, page 28


NEWS IN BRIEF


Ridgeon to succeed Evans at Fred Olsen Cruise Lines Fred Olsen


Cruise Lines has appointed Geoff Ridgeon (pictured) as head of sales,


replacing retiring Mike Evans who has spent 27 years at the line. Ridgeon, currently head of cruise at Fred Olsen Travel, takes up his new role on May 7, reporting to sales and marketing director Justin Stanton.


Bean joins First Class as head of sales for the north


First Class Holidays has recruited former Hays Travel area manager Nisha Bean as head


of sales for the north. Bean, who worked for Jetset Holidays and Travel 2 prior to Hays, is the fourth member of the operator’s trade sales team.


Reuben’s Retreat starts work on new facilities


Building work has started on the next three phases of development at Reuben’s Retreat. The Derbyshire-based charity is adding a hydrotherapy pool and children’s activity zones including sensory and chill-out areas.


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