BUSINESS NEWS
Almost two in five adults aged under 35 who intend to have a holiday by next April say they feel confident about travelling abroad
Only 5% of Brits would travel at earliest chance
Consumer survey suggests unease about traffic light system. Ian Taylor reports The remainder simply didn’t know
Barely one in 10 UK consumers are keen to take a foreign holiday as soon as possible or reassured they will be able to travel abroad before the end of the year, according to research for Travel Weekly. A survey by Service Science and
Kantar in May suggests 31% of UK adults intend to take an overseas holiday by April next year, but of these only 15% – or barely 5% of the adult population – would “travel at the earliest opportunity”.
48 17 JUNE 2021 An additional 15% felt “reassured”
they would be able to take an overseas holiday before the end of the year. Almost one in three prospective
holidaymakers (30%) intended to “wait and see” how the traffic light system for international travel develops before booking, while an additional one in four (26%) either said they were “unlikely” to take an overseas holiday “while the traffic light system is in place” or were uncertain of the requirements for travel.
when they might book or travel. The findings suggest substantial
caution among consumers even before the government removed Portugal from the destination green list in early June. There was a clear division by age
on almost every response. Almost one in five would-be
Continued on page 46
travelweekly.co.uk
BUSINESSNEWS
PICTURE: Shutterstock/Travnikov Studio
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