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Scenic to promote escorted tours via


Amie Keeley amie.keeley@travelweekly.co.uk


Scenic will be actively promoting all of its escorted tours to the travel trade from this month.


The luxury cruise and touring specialist began selling its new Egypt and Jordan itineraries through agents last year, and will now market its Australia, New Zealand and Americas product to the trade. The Natural Wonders of the Americas, Iconic Wonders of Australia and New Zealand, and Ancient Wonders of Egypt and Jordan brochures are available digitally, with hard copies available on request. The operator will promote


its tours in print advertising, newsletters and on social media. Scenic said its Egypt and Jordan


tours had proved popular with agents, with trade bookings accounting for 60% of sales. A 10-day Icons of Peru itinerary starts at £4,195 and takes in the


Premier adds raft of offers to help agents sell core destinations


Premier Holidays has put together a range of offers to Thailand, South Africa, Jersey and Guernsey to help agents sell its core destinations during the peaks period. The deals include free meals,


excursions and room upgrades, and are available until February 28. Agents can download window


posters from Premier’s trade website, with regional versions for all destinations; pictures to


24 travelweekly.co.uk 11 January 2018


CAMPAIGN LAUNCH: Premier’s Carly Charteris and Dave Kneale


post on social media; double-sided trade flyers; and videos to share. Until January 31, agents can


earn up to £150 in shopping vouchers for each Premier booking, depending on value.


60%


Percentage of Egypt and Jordan bookings made by agents


Sacred Valley of the Incas, Machu Picchu, Cusco and a visit to a community school supported by Scenic. The Tastes of South Australia trip includes tours of Adelaide, Flinders Ranges and the Clare


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