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OPERATOR
ITC to host agent events as its first TV adverts air
Juliet Dennis
juliet.dennis@
travelweekly.co.uk
The Inspiring Travel Company is planning a raft of nationwide agent events and a new trade incentive scheme as it launches its first TV advertisements.
The 30-second TV ads, the first
in the operator’s 44-year history, went live on Monday and will air initially for a month on ITV and Sky channels. They feature a travel agent call to action. The ads will be followed by
new-style agent events across the country run with ITC’s key partners. Agents will be invited to an afternoon business update on ITC and supplier partners, followed by a dinner and overnight stay. The first will be on February 21
at The Fish hotel, in the Cotswolds, in partnership with GP Associates and Regent Seven Seas Cruises. Agency sales director Lee Marshall said: “This is all about forging closer, deeper relationships face to face in a
TRAINING
Tipto unveils 10 England roadshow and training events this autumn
Trade marketing body Tipto has revealed details of its first five agent roadshows and first five training days as it enters its 20th year. The Face 2 Face with Tipto roadshows are in Portsmouth (October 30), Bournemouth
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ITC’S LEE MARSHALL: ‘Agents represent our past, present and future’
highly conducive environment.” The operator is also poised to
unveil a new agent Love2shop incentive next month, which will reward agents across all its brands for the first time. ITC’s sister brands are Rainbow Africa and Regent Holidays. Marshall said the operator
was keen to demonstrate it has a “long-term commitment” to working with the trade. He said: “We’re very aware just
how hard we need to work to protect and grow agent business
so we’re heavily investing in helping our partners to grow their business with us. “Travel agents represent our
past, present and future.” The company recently dropped
its Western & Oriental brand and merged its product into its Inspiring Travel Company (ITC) brand. This covers beach, tailor-made and villa holidays. It will release its first brochures under the ITC branding without
W&O over the next few months.
inspiringtravelcompany.co.uk
(October 31); Milton Keynes (November 14), Norwich City FC (November 15) and Carlisle (November 22). The roadshows are attended by up to 12 of Tipto’s
24 supplier members and give product updates. They include dinner, drinks and prizes. The training days are in Liverpool (November 28),
York (November 29), Newcastle (November 30), London (December 5) and Stoke (December 6). They run from 9.30am to 2pm and include breakfast or lunch. For venue details and to register to attend, visit:
tipto.co.uk 4 October 2018
travelweekly.co.uk 23
Did you know…? Monday 1st October was International Coffee Day. At Sandals, we pour an average of 30,000 cups of the world’s most sought-after speciality coffee a day, grown in Jamaica’s misty Blue Mountain range.
NEWS IN BRIEF
New Go Cancun card offers savings at 23 attractions
A new multi-attraction pass for Cancun offers savings of up to 45% on prices for 23 attractions, tours and activities in and around the Mexican city. The Go Cancun card is available for a variety of durations, starting at $84 for adults for one day.
gocancuncard.com
Scenic touts flight upgrades in Australia and NZ range
Scenic’s 2019-20 brochure for Australia and New Zealand features new experiences, dining options and business-class flight upgrades. The Iconic Wonders of Australia and New Zealand brochure has six itineraries which come with flight upgrades when booked by November 30.
agencysales@scenic.co.uk
Enable trumpets £100 for early bookings for 2019
Enable, which specialises in trips for limited-mobility clients, has brought out its 2019 brochure offering a £100 saving on holidays for two or more people booked by November 30.
enableholidays.com
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