Cover story
Midjourney considers potential interiors for ‘Leaf & Lantern’ Extract from ChatGPT’s marketing plan
Online presence Website development Design a responsive and visually appealing website for Leaf & Lantern, featuring menus, online reservations, and information about our sustainability initiatives.
Social media strategy Develop and maintain active profiles on platforms like Instagram, Facebook, and Twitter to engage with our audience, showcase our sustainability efforts, and promote special events.
Marketing campaigns Sustainability Series Develop a sustainability- themed marketing campaign to showcase Leaf & Lantern’s
32 | The Caterer | 24 November 2023
commitment to eco-friendly practices.
Seasonal promotions Launch seasonal promotions and special menu items.
Email marketing Customer database Build and maintain a customer database for targeted email marketing campaigns.
Newsletter Send regular newsletters to update subscribers on the latest menu offerings, events, and sustainability initiatives.
Public relations and community engagement Press releases Prepare press releases to
announce the restaurant’s opening, sustainability initiatives, and special events.
Community Partnerships Collaborate with local environmental organisations and host eco-awareness events.
Online reviews and reputation management Online reviews Encourage satisfied customers to leave positive reviews on platforms like TripAdvisor, Yelp and Google.
Reputation management Address customer feedback and concerns promptly to maintain a positive online reputation.
W’Sens, Flavour Bastard and CLAP, to men- tion a few. And part of any creative process is to brain-dump ideas and hope that underneath all the shit there’ll be a pony, so it’s no surprise that these are mostly turkeys. “A handful of the names are fine, if a little
dull: Earthly Bites, Verde Kitchen, Urban Leaf Bistro and Leaf & Lantern all work perfectly well, notwithstanding that a lantern has noth- ing to do with the project. But names don’t always have to mean anything in particular, so I’d give the AI a pass on this one.”
Some of ChatGPT’s name suggestions O GreenEats MCR O EcoHarvest Bistro O SustainaPlate Manchester O Earthly Bites O MancSustainaFlavor O EcoFusion MCR O TerraBloom Table O Rooted Resonance O Leaf & Lantern O EthoFlavor Manchester
Design There are a number of image generators on
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