WELCOME A NOTE FROM THE EDITOR EDITOR
Hollie-Rae Brader +44 (0)7917 273087
DEPUTY EDITOR Erica Rich
+44 (0)7799 629655
FEATURES WRITER Isobel Turner
+44 (0)7825 863726 JUNIOR CONTENT WRITER
Charlotte Brook +44 (0)7933 519595
ART DIRECTOR Flora Ioannou
SENIOR DESIGNER Paul McLaughlin
CHIEF SUBEDITOR Mike Walsh
DEPUTY CHIEF SUBEDITOR Stephanie Krahn
BUSINESS DEVELOPMENT MANAGER
Toni Austin +44 (0)7933 523018
TRAVEL WEEKLY GROUP EDITOR-IN-CHIEF
Lucy Huxley
JACOBS MEDIA UK CHIEF EXECUTIVE Stu Parish
JACOBS MEDIA CHAIRMAN
Clive Jacobs
Aspire is published by Travel Weekly Group Ltd, 52 Grosvenor Gardens, London, SW1W 0AU.
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Registered address: 52 Grosvenor Gardens, London, SW1W 0AU.
Materials in this publication may not be reproduced in any form without permission.
4GIKUVGTGF CV VJG 2QUV 1HƂEG CU C PGYURCRGT ISSN 2046-7257.
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PART OF JACOBS MEDIA Hollie-Rae Brader
I attended my ninth ILTM Cannes in
December to connect and network with the KPFWUVT[oU ƂPGUV s CPF of course, party-hop
with my work husband, Uwern Jong.
recycle
:KHQ \RX KDYH ÀQLVKHG ZLWK WKLV PDJD]LQH SOHDVH UHF\FOH LW
aspiretravelclub.co.uk JANUARY 2025 ASPIRE 7 Erica Rich
I was lucky enough to attend the Abu Dhabi Grand Prix with Miral Destinations in December and watched Lando Norris storm to victory in the season’s GZEKVKPI ƂPCN TCEG
Isobel Turner
I enjoyed a lovely festive period at home with my family, including my two- month-old niece. It
YCU O[ ƂTUV %JTKUVOCU as an auntie and I absolutely loved it!
Charlotte Brook I spent Christmas on
the windy Welsh coast and have since been tackling the January blues by planning UWPP[ GUECRGU VQ ƂNN O[ ECNGPFCT s +VCN[ QT Greece is calling!
OUR HIGHLIGHTS: The Aspire team’s best moments from recent months
HOLLIE-RAE BRADER EDITOR, ASPIRE
hollie@travelweekly.co.uk +44 (0)7917 273087
linkedin.com/company/ aspiretravelclub @aspiretravelclub
January and February are always months that come with such excitement. For some, it’s a truly pivotal period for sales; those that determine how the year might stack up based on the level of enquiries and what percentage convert into bookings. But, undeniably, an increasing number of luxury agents are placing less importance on peaks and instead noticing their clients have a slightly more staggered booking pattern. Regardless of which camp you sit in, it’s without doubt a period of anticipation for the year ahead. (TQO URGCMKPI VQ CIGPVU CV QWT ƂTUV GXGPV QH VJG [GCT C NWPEJ
with Grecotel Hotels and Resorts), Greece is certainly high on the agenda, with plenty of bookings coming through both for the islands and mainland. Others reported a renewed interest in the Caribbean, a part of the world that seemed to struggle last year. To support that unwavering interest in Greece, we’ve decided to JQUV QWT ƂTUV #URKTG 4GVTGCV QH
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partnership with Grecotel and supported by CV Villas (page 8). The Aspire VGCO NQQMU HQTYCTF VQ C [GCT ƂNNGF YKVJ EQPVGPV and events that aim to help our luxury audience grow their sales. We’ve got plenty of UK-based events up our sleeves, plus a second 4GVTGCV KP 5GRVGODGT s FGVCKNU QH YJKEJ YKNN HQNNQY UQQP We’re here to support and work alongside our agent and
supplier partners to ensure the luxury travel sector continues to grow. Here’s to another successful year of working together!
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