POULTRY NUTRITION ▶▶▶


How can diets be formulated to improve sustainability credentials?


A review of how the poultry sector can meet the demand for more sustainable production, without having to fundamentally change animal diets.


BY EMILY MARSHALL, ALLTECH EUROPE POULTRY TECHNICAL COORDINATOR S


ustainability is a word that has a different meaning for different people. It is broad, covering environ- mental, economic and social sustainability. Often, when discussing poultry production and poultry nu-


trition, the word sustainability is used to imply the longevity and production capabilities of the flock. With an incease in the number of documentaries about climate change and pollution, consumers are becoming more aware of the


environmental impact of their food. In fact, according to a re- cent sustainability report by global data and insights compa- ny, Nielson’s, 73% of consumers would definitely, or probably, change their consumption habits to reduce their environ- mental impact. Currently, there is little legislation in the poul- try industry around reducing impact; however, this is expect- ed in due course, considering what is happening in the ruminant sectors in some European countries. The question then becomes, how can we, as an industry, produce the most sustainable product, in a broad sense, without having to fun- damentally change the way we feed and raise our animals?


Environmental and economic sustainability In poultry production, environmental and economic sustaina- bility are closely intertwined. Profitability comes from effi-


In poultry production, environmental and economic sustainability are closely intertwined. 22 ▶ ALL ABOUT FEED | Volume 28, No. 10, 2020


PHOTO: ALLTECH


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36