PRODUCTS & SERVICES


MAKING A SPLASH FOR OVER A DECADE


BerryAlloc has been pioneering water- resistant laminate since 2008, when it first introduced its Hydro+ technology to the market.


Hydro+ is the original water-resistant technology developed by BerryAlloc in 2008, signalling a revolution in the laminate flooring industry and instantly making the floor suitable for use in bathrooms. Hydro+ uses precision engineering and a varnish that’s applied to the edges of the plank to form a seal that prevents moisture ingress to a water-repellent HDF core.


The result is a floor that’s water- resistant as soon as it leaves the factory, with the capability to hold off standing water for up to 24 hours- plenty of time to mop any excess spills away in even the busiest home.


MASTER INSTALLER PROGRAMME PROVIDES A LIFETIME OF REASSURANCE


Through the Quick-Step Master Installer programme, the Academy for Excellence in Flooring is the UK’s only training centre to provide access to a lifetime manufacturer- backed warranty on workmanship.


For many homeowners considering an investment floor, the worry is not the product itself but who they will get to install it. As an unregulated industry, it is a minefield of recommendations, online reviews and trader websites.


Many homeowners naturally retreat to trusted brands for guidance and, for those choosing Quick-Step floors, there’s a simple route to the very best in workmanship – appoint a Master Installer. Every Master Installer trained at the Academy is fully backed by the household flooring name and can provide an optional lifetime warranty on their workmanship.


What’s more, access to the Master Installer network is simple, with the Quick-Step website seeing more than 14,000 searches for installers alone throughout 2020.


Lee Thompson, Technical and Procurement Manager at the Academy for Excellence in Flooring, said: “There


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are many benefits to being a Master Installer, but we believe that the lifetime warranty on workmanship is the biggest single boost to consumer confidence when choosing a fitter for an investment Quick-Step floor. The peace of mind it provides for the homeowner should not be underestimated and this gives Master Installers a real advantage.”


The Master Installer programme is open to anyone that has spent more than two years in the floor installation industry, or that has completed the Academy’s foundation programme. Running over three days and featuring a mix of practical and classroom- based learning, the course ends in a


full day of assessment for a pass or fail qualification. This ensures that the high standards required to offer a manufacturer-backed workmanship warranty are met.


“Quick-Step has become something of a beacon for quality and innovation and it’s a reputation that has been hard fought.


“By offering purchasers assurance through the Master Installer scheme, Quick-Step is providing an important service, but not one without risk and that’s why it’s so important that fitters holding the Master Installer scheme are the very best the industry has to offer,” Lee continued.


www.quick-step-academy.co.uk Tomorrow’s Retail Floors | 31


“The water-tight seal provides reassurance in almost any situation and means even the splashiest of family bath times can be enjoyed without the worry of long-term damage. Even if the floor isn’t destined for a bathroom, it’s a confidence-inspiring benefit that’s sure to factor in the purchasing decision for consumers looking for a quality laminate floor option.”


Scott Arundell, Regional Sales Director at BerryAlloc, explained: “Hydro+ was developed over a decade ago but there has yet to be a technology that offers a better, or more proven, alternative to the challenge of making laminate floors suitable for bathroom use.


With a track-record of 13 years, Hydro+ is proven technology and one that finds itself on an array of laminate floors from BerryAlloc, all now offering a 15- year guarantee against damage from moisture. The new Ocean+ collection is the latest to feature the water-tight seal at plank edges, and it also delivers a floor to be enjoyed throughout the home with Eternity and Eternity Long.


www.berryalloc.com


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