PRODUCTS & SERVICES Products & Services
We take a look at some of the latest products and services from the forefront of the residential flooring sector...
residences. Elsewhere the strong black/white theme remains, the new Siena a twist on the resurgent diamond pattern found in York.
Also available in a grey/white combination, both styles are joined by variants of Sagres and Magali in the same tonal combination. Lattice joins the Bubblegum and Liquorice collection for this year, its over-scaled weave available in black/white, while an all-black Dots rounds out the introductions.
A Sweet Selection from Avenue
Heavenly Sent Supersoft Showcase
The striking Made in Heaven display by Balta is now rolling out to retailers across the UK.
Featuring two eco-friendly, supersoft polyester styles in Angelic and Aurora, the display presents a bold look that is sure to stand-out in store. Using a new design finished in attractive purple and beautiful angel imagery, the compact- footprint Made in Heaven lectern brings a new dimension to carpet and flooring shops.
Geert Vanden Bossche, Marketing Director at Balta, said: “With its large 22x22” samples, this new look lectern really allows the softness and gorgeous colour palette of Made in Heaven to shine while delivering maximum visual impact.
“Made in Heaven, with the elegant ‘beautifully soft carpet with a hidden strength’ strapline, has been created to capitalise on the heaven-like luxury of the polyester yarn and to offer a less masculine approach to carpet branding.
32 | Tomorrow’s Retail Floors
Bubblegum & Liquorice, an assortment of bright and playful cushion vinyl flooring designs from Avenue, has been reinvigorated for 2018 with the introduction of nine hot new looks.
One of the brand’s most popular collections, Bubblegum & Liquorice, has matured for 2018, with some of the more outlandish looks replaced by intelligent and sophisticated approaches to tile and geometric design. Of course, the ever-popular rainbow stripe remains, but these new designs prove the collection as one for the style conscious.
Duck egg blue dominates the introductions with Sagres and Dots representing colour updates to existing designs. New for 2018, the exotic Magali and Shalimar also feature the shade, the latter harking back to tiles of grand Parisian
We’re confident these new lecterns offer something different and will help retailers by clearly communicating the benefits of this fibre that’s rapidly growing in popularity.”
Made in Heaven carpets are bleach cleanable and offer really impressive stain-resistance. In a resilient two-play
Maaike Dickx, Product Manager at Avenue Floors, said: “The updated Bubblegum & Liquorice collection is certainly one for the adventurous, but we’ve made sure it’s still smart and sophisticated with the introduction of some mature looks for the 2018/19 cycle.
“We’ve also improved the quality of the collection by adding our new embossing technology to add texture and depth and really bring these free- spirited designs to life.”
As part of Avenue’s Choice collection of great value cushion flooring in two and three-metre widths, Bubblegum & Liquorice comes with a seven- year wear warranty and features a specially-developed Thermoback foam backing for better underfoot comfort and warmth. Updates to the Avenue Floors display unit will be rolling out to retailers this spring.
www.avenuefloors.co.uk
yarn, the eco-friendly polyester fibre is also resilient, with a 15-year wear warranty on the 2,000g/m2
Angelic.
Both Angelic and Aurora are rated Heavy Domestic and come in a palette of 12 timeless neutrals and subtle pastels.
www.baltagroup.com www.tomorrowsretailfloors.com
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