Royal Warrant holder Axminster Carpets, known for supplying luxury to homes, prestigious buildings and even palaces for over 250 years, discusses the popular trend for pink interiors.

The interior world is experiencing a real ‘pink’ moment this year and, here at Axminster Carpets, we offer a spectrum of designs which fall perfectly in line with the trend.

Wool is a premium design material fusing high performance with quality, aesthetic prowess and eco-creds. Axminster Carpet is crafted with a specialist blend of British sheep wool which holds colour beautifully, pink being no exception to the rule…

Gary Bridge, Design and Innovation Director at Axminster carpets, commented: “At Axminster Carpets, our task is to craft unique designs which at once align with and define the latest trends, whilst retaining an overriding feel of classic, enduring style.”

From dusky neutrals to richer, racier hues, we have broken down our top three picks to make sure you can advise your clients on how to achieve their ideal “Perfectly Pink” look...

Flirty Florals

Contemporary florals and other perfectly pink prints can be seen everywhere across the interior scene, reimagined by a modern colour palette and sumptuously soft texture.

Your customers can embrace this trend in their own home with Axminster’s Exmoor, French Impressions range in Erica Pink. A traditional design in a marvellously mellow pink, the pure wool blend imbues this carpet with a luxurious, tactile

quality. If your client is worried about the room appearing too feminine, advise on a plain, darker colour palette, such as grey, for the walls to keep things edgy and modern.

Pastel Perfection

The interior palette is headed up by a series of new neutrals this year. These milky colours translate beautifully to carpet design, lifting smaller spaces.

For clients seeking a subtle way of injecting colour into their interiors, The Devonia Heather Plain carpet in Pink Cloud will allow them to add a pop of pastel without being overpowering. A gorgeous neutral carrying subtle murmurs of pink, this carpet is as soft as its namesake, and will bring new, understated energy to the home.

Feeling Fruity

For those wanting a more powerful but still playful style, encourage them to consider a richer, darker hue. Cast your mind back to India Mahdavi x Bisazza’s collaboration at Milan Design Week for a seal of approval on the trend for playful interiors. A spirited design with a true depth of colour, the Berry Burst shade of Axminster’s Devonia Plains range offers a sophisticated and striking addition to the home. This carpet is ideal for crafting a fruity, statement scheme.

Exmoor, French Impressions, Erica Pink

Exmoor, French Impressions, Erica Pink

Devonia Heather Plain, Pink Cloud

Devonia Plains, Berry Burst - £46.00 per sq. metre

18 | Tomorrow’s Retail Floors

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