PRODUCTS & SERVICES
The Feel of Premium Performance
The Feel the Difference collection from floorwise gives retailers and fitters the chance to offer customers a choice in premium quality underlays, choosing the right product for the task at hand knowing that it will deliver great comfort and support for years to come.
With a choice of recycled PU in Elegance, sponge rubber waffle in Inspiration and recycled soft rubber crumb and felt in Prestige; the Feel the Difference collection is designed to provide premium performance across the range. All underlays feature Ultra Heavy Density Plus for long-term recovery and comfort, ensuring that a carpet with Feel the Difference feels more luxurious for longer.
In a 10mm-thickness, Elegance will deliver lasting comfort throughout the home. Ideal for retailers and installers looking for a lightweight and versatile solution, Elegance helps to keep homes warmer and quieter. In fact, with a Tog rating of 2.68 and sound absorption of 41dB, it is among best in class. Rated for Luxury Use, Elegance’s ability to keep on recovering will help to keep carpet looking good for years to come.
A premium heavyweight sponge rubber waffle, 10mm thick Inspiration gives the very best in cloud-like comfort and is a must in homes wanting a traditional style underlay that will make carpets feel richer, thicker and more luxurious. Rated for Luxury Use, Inspiration is great at reducing sound (rated 43dB) and will keep bouncing back time after time.
Ideal for homes where subfloors are less than even, or beneath traditional woven
34 | Tomorrow’s Retail Floors
Kährs Launches Contemporary Ultra-Matt Collections
Kährs, specialist in wood flooring, has launched two new ultra-matt wood flooring collections, Lux and Lumen.
Recently scooping Gold for 'Best Flooring' at the 2017 House Beautiful Awards, Kährs' Lux collection includes nine one-strip plank format designs in an array of natural colours, which are mirrored in Lumen's three-strip designs.
The new surface treatment applied to the designs is non-reflective; enhancing the colour and beauty of real wood, whilst giving a silky, yet strong shield against wear and tear.
Emanuel Lidberg, Head of Design at Kährs Group, said: “Lux and Lumen have been developed for design- led interiors with abundant natural light, for example with floor-to-ceiling glazing. Traditional lacquer finishes reflect light which distracts from the
heavyweight carpets, the eco-friendly rubber crumb and felt Prestige comes 11mm thick for high levels of comfort. Unparalleled bedding-in is married to excellent thermal performance (2.95 Tog) in an underlay that resists furniture impressions and wear and will bring comfort for years to come.
The Feel the Difference premium underlay collection is now available
floor’s appearance. Our new, ultra- matt finish minimises reflections so that the wood’s natural grain and tone can be appreciated to the full."
The contemporary Lux Collection features nine floors spanning from the milky white "Ash Air" to the earthy, deep-smoked "Oak Terra". Kährs' Lumen Collection offers eight mirrored three-strip designs to complement Lux, or offer an alternative interior look. All designs feature a brushed effect, accentuating the natural grain of the wood.
All floors feature Kährs' multi-layered construction, with a surface layer of oak or ash. This engineered format is eco-friendly, whilst also making the floors more stable, and ideal for use with underfloor heating systems. Matching accessories, including mouldings, skirting and handmade stairnosing are also available for the new designs.
www.kahrs.com/en-GB/consumer/
from floorwise distributors across the country. For a limited time, retailers and installers will receive a free marketing pack containing leaflets, leaflet dispenser, posters, window and vehicle stickers and carpet sample labels, when placing an order on any underlay within the collection for the first time.
www.floorwise.co.uk www.tomorrowsretailfloors.com
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