WHAT’S NEW?
ETHICAL CATERING AMBASSADOR AIMING FOR NEW WORLD RECORD TITLES THIS SUMMER
Thomas Franks ambassador and explorer Louis Alexander, 24, from London, is aiming to set a new world record after swimming seven 10km marathons across each of the world’s 'classical seven seas' in just seven weeks.
The ambassador for the ethical caterers completed the final swim of his record-breaking challenge on Friday 19th July in the North Sea.
The young adventurer is raising funds and awareness for Alzheimer’s Research UK in memory of his grandfather who died with the condition. Louis is one of three young people forming Thomas Franks’ talented ambassador programme which provides inspirational talks and workshops to the company’s corporate and educational clients.
www.tomorrowsfm.com
Louis aims to set two world records as part of his fundraising endeavours to fight dementia: The youngest person to swim a marathon (10km) in each of the ‘classical’ Seven Seas, and the first person to run a marathon (42.2km) on all Seven Continents and swim a marathon (10km) in each of the ‘classical’ Seven Seas.
Louis Alexander said: “These seven weeks have been the toughest of my life. I have suffered and struggled more than on any other adventure in the last five years. From 40°C temperatures in the Arabian Sea, swimming through an ‘unprecedented algae bloom’ in the Adriatic, to battling swarms of jellyfish in the Black Sea, each swim has been unique with its challenges. But all the sacrifice is worth it as I fulfil once again the promise to my grandfather to fight for everyone around the world affected by dementia.”
Frank Bothwell, Founder of Thomas Franks said: “Our company has always been driven to be different
and as one of our ambassadors, Louis embodies our spirit of individuality while representing our focus on individual and collective social responsibility. Aiming for a world record through this exceptional challenge really demonstrates Louis’ determination to believe in the possible and to never give up while knowing that he has the ability to help create positive change through his fundraising efforts. It’s a real honour to support Louis’ challenges.”
In December last year, Louis completed the final leg of his ‘Running the Seven Continents’ project in Antarctica, running through -25 degrees with wind chill. During the 14-month project he ran seven marathons in the most remote corners of all seven continents, running through two deserts, Alaska, Australian Outback, Amazon Rainforest, Arctic Circle and Antarctica. As a result, he is now one of the youngest members of the '7 Continents Marathon Club'.
https://thomasfranks.com TOMORROW’S FM | 11
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64
