FEATURE
sticking points and, importantly delivering a superior customer experience.
Hybrid models that pair real
professionals with the latest technology It’s important not to forget that people are still vital to delivering fantastic guest experiences and successful business support. Professional talent will always be required to ensure front of house services are delivered with excellence. Post-COVID, over 40% are now considering outsourcing front of house functions to expert providers, who blend personal professionalism with the latest technology.
Personal service is about making the customer feel like they’re doing business with a human, not a company. It’s a simple concept, but one that offers incredible value; exceeding a guest’s expectations before they vocalise their needs. There are risks in outsourcing your first impression. As part of any partnership decision making sure your partner’s people-strategy is first-rate must be a primary consideration.
www.tomorrowsfm.com
A new future for front of house,
starting now It’s clear that the pandemic has led to a revolution at work and it is still a rapidly evolving environment. However, UK companies understand the benefits of technology; embracing interactive technologies that streamline and strengthen front of house services.
The last year has taught us that it’s vital for companies to adopt a more agile model; those that utilise technology- led services and hybrid front of house are better positioned to drive continuous improvement.
In response to this challenge, Swiss Post Solutions has bolstered its guest services provision to ensure customers can embrace interactive technology that enables them to adopt a modernised visitor experience. With a strong track record of providing outsourced services for a myriad of business processes, these latest research findings prove just how important it is to blend a technology-led approach with the strength of processes and people that sit at the heart of its offering.
www.swisspostsolutions.com/en/microsite/front-of-house
www.swisspostsolutions.com TOMORROW’S FM | 29
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