WITTENBORG CELEBRATES CENTENARY WITH LAUNCH OF W100
COFFEE MACHINE Wittenborg, one of the oldest names in the world of coffee machines, is marking its centenary with the launch of a celebratory new coffee machine, which combines the fundamental values of the famous heritage brand with an exciting new vision of its future.
The W100 is a new, premium tabletop coffee machine from Wittenborg. The quintessential Danish craftsmanship it represents delivers superior in-cup quality and at the same time, puts it at the vanguard of the drive to achieve greater sustainability in the enjoyment of coffee: qualities that have long been associated with the Wittenborg brand.
The new machine has a distinctly refined aesthetic: its rounded corners give it a sleek, contemporary look, whilst under the surface, its advanced
interface more flexible, giving you more opportunities than ever before to improve the user experience.
technological performance delivers a wide range of premium quality beverages. What’s more, by integrating into the design of the W100 the high-performance components that the hospitality sector demands, Wittenborg have elevated this landmark product to a level far beyond other machines in its category.
The W100 epitomises the Wittenborg vision in its use of first-class technology. The W100 has a 12- inch touchscreen, with integrated options for connectivity. The machine’s electronics are monitored and updated using new HTML5 technologies, which make its user
The W100 continues the journey towards greater sustainability. This latest stage is represented in the use of environmentally friendly materials and processes, the introduction to the machine of an Eco mode and the improvement of the life cycle assessment. Last - but by no means least - the W100 has been awarded the A++ energy label. (EVA EMP Protocol).
Evoca UK has announced that the ES Version of the brand-new Wittenborg W100 will be available in the UK from March. The ES offers freshly-ground coffee from a 4kg capacity canister, plus an instant decaffeinated option. The ES is capable of serving up to 200 drinks per day. Customers have been advised that a second version, with fresh brew tea as an option, is expected to follow ‘in the coming weeks’.
www.evocagroup.com/en
KÄRCHER UK BOLSTERS LEADERSHIP TEAM NEW PROFESSIONAL SALES
DIRECTOR Kärcher, a specialist in cleaning technology, has announced the appointment of Chris Lett as Professional Sales Director for Kärcher UK. With extensive experience in industrial distribution and technical sales, Chris will play a key role in driving Kärcher’s professional sales strategy.
With a background in engineering and over 15 years of experience in the industrial distribution space, Chris has worked in private, public, and private-equity businesses. Notably, his roles as Professional Sales Director for UK&I at Arco, and as Professional Sales Director at RS Components, have honed his expertise in sales strategy, customer engagement and performance leadership, positioning him as a versatile leader capable of driving significant growth and success.
www.tomorrowsfm.com
As a world leading business known for its exceptional German technology, Kärcher is committed to investing in great talent at all levels of the business. Through developing a strong leadership team, Kärcher remains at the forefront of innovation, driving growth and continuing to deliver high-quality, customer-focused solutions.
Innovation will remain at the forefront of Chris’ vision for Kärcher, helping to re-connect with existing customers, expand the customer base into new industries, and solidify Kärcher as the first choice in the cleaning industry.
Chris Lett, Professional Sales Director at Kärcher UK, commented: “The opportunity to grow Kärcher excites me greatly, as it's a brand I have always respected for its company values, rich heritage and strong brand equity. As Professional Sales Director, my focus will be on supercharging growth over the next five years through strengthening relationships with our customers in all channels, and ensuring we excel in our core product categories. Through doing the basics brilliantly and tackling customers pain points we can drive sustainable success.”
www.kaercher.com/uk/ TOMORROW’S FM | 15
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