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Business development – have you got the right tools?
Here SmartTask explain how they can help you win more business.
For companies of every size, finding new business is essential to maintain and increase revenues, and grow the business. However, finding opportunities – new markets, customers or services – can be time-intensive and doesn’t always deliver the results quickly. Add to this the challenge of recruitment in the current climate, and you have the perfect storm.
In smaller organisations, often the person responsible for business development and recruitment wears many hats, including sales, marketing, new tenders and customer service – all equally important, making it hard to focus for optimum results.
Adding value
Finding new clients takes time, but it may be that you can identify opportunities where you can increase revenue by offering additional value-added services to existing customers. The right business technology can make a huge difference to support this.
Reviewing existing Service Level Agreements and successful contract renewals can show where you’re delivering excellent services with high levels of customer satisfaction. These are the ideal clients to approach with extra services.
Modularity ensures flexibility
SmartTask works with many customers to help them identify such added value opportunities. Our modular applications include features that can help you offer bespoke services, and we can supply demo versions for this. Once additional services have been agreed, full use licences can be provided as required.
This modular approach is also helpful when bringing new people into the business, which can take up precious time. With a strong workforce management system, designed specifically for the cleaning industry like SmartTask, you can provide all the information new recruits need to do their jobs and represent your company as you’d wish.
Below are some examples where using SmartTask could boost your business and enable staff to deliver an excellent service:
Improving service delivery
Electronic forms provide a powerful and versatile way to replace paper-based business processes. Whether it’s inspections, checking on equipment or ordering cleaning supplies, almost any routine or event-driven data capture activity can be automated with workflow logic, GPS location/time/date, camera and signature capture.
Job details can be sent to operatives via mobile phone, so even if they’re new to a site, they’re fully briefed on the required procedures. SmartTask can guide them through every step.
28 | TOMORROW'S CLEANING Quality audits made easy
As well as providing relevant documentation to operatives on-site via mobile, SmartTask provides an easy way to report back to customers that contracted cleaning services have been delivered.
https://smarttask.co.uk/smarttask-cleaning/case-studies/156-alchemy-cleaning-trusts-smarttask-to-keep-staff-safe-and-customers-happy
For example, Alchemy Cleaning uses SmartTask’s electronic forms to conduct monthly audits of each client site. Supervisors open SmartForms on the mobile App, listing areas they have to check as they walk around a client’s premises. Using KPIs, each section is rated using a traffic light system to indicate a pass or fail score. All completed audits are signed off by the supervisor – or client if available – and sent back to the main office via the same SmartTask App.
Capturing audit information in this way opens up opportunities for continuous improvement and new services. It can identify training needs and help you to offer additional value-add, such as one off deep cleans or end of tenancy audits.
POA and pro-active staff management
With operatives using the SmartTask App to sign in and out for shifts, it removes the need for time-consuming paper sheets, which can get lost or be prone to recording errors. SmartTask’s geolocation features also mean you can see exactly who is working where and at what time operatives signed in, all in real time. Up to date proof of attendance (POA) can be a key service differentiator with accurate records and efficient client invoicing.
Richard Jones, Sales Director at Approved Cleaning, stated: “Having SmartTask has helped us to win more business. Being able to provide POA is a key selling point for us.”
If you want to offer customers additional services over and above traditional cleaning, give us a ring. From client site visits and products demonstrations to technical or supporting information, our experienced analysts are always on hand to help. Call us on +44 1494 444 044 or email
tellmemore@smarttask.co.uk.
www.smarttask.co.uk twitter.com/TomoCleaning
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