DOMOTEX 2019 TO SHOWCASE FLOORS
OF THE FUTURE Preparations for the upcoming floorcoverings show DOMOTEX 2019 (11–14 January 2019) are already in full swing and dedicated university teams are working on visionary concepts which will be on display at the special Framing Trends showcase in Hall 9.
The new lead theme for DOMOTEX 2019, CREATE'N'CONNECT, shines a spotlight on the megatrend of connectivity, with particular emphasis on floors, including the myriad design options offered by them.
This Framing Trends display will provide key ideas and inspiration for the floors of the future. Here, flooring exhibitors and companies will demonstrate their creative ideas in connection with the lead theme. Featuring a series of unique developments and product presentations, the Framing Trends
F. BALL UNDERLINES IMPORTANCE OF INTERNATIONAL
MARKETS UK manufacturer of flooring adhesives and subfloor preparation products F. Ball and Co. Ltd has underlined the importance of its international markets by hosting its first ‘overseas distributor conference’ at the company’s Staffordshire manufacturing headquarters. F. Ball’s international business has grown tenfold since 2004.
The two-day event was attended by 16 principals from a selection of the company’s international distributors and customers based in regions as diverse as Africa, The Middle East, Eastern and Western Europe, and The Caribbean.
As well as sending a positive message to its distributor partners about the importance of their position in serving international customers, the conference was designed to enhance delegates’ awareness of the sales and technical support offered by F. Ball and improve product knowledge through a series of practical product demonstrations.
Delegates were also afforded the opportunity to meet key personnel
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showcase will serve as a magnet for visitors and manufacturers alike. As a global communications platform, DOMOTEX allows its exhibitors to network with trend-oriented architects, interior designers and designers in the spirit of CREATE'N'CONNECT, resulting in a variety of creative collaborations.
The innovative products created by DOMOTEX exhibitors are present in interior design projects all over the world, with renowned international architects and interior designers taking wooden floors, carpet tiles and handmade carpets and using them to create lifestyle-oriented rooms in which floor design becomes the connecting element of an overall interior design concept.
Whether at the Canadian Studio Munge, the Chicago Design Network or Snøhetta from Norway; architects and interior designers are integrating floor designs into their overall creative concept to give interiors that final touch to produce a harmonious whole.
Projects like these demonstrate the importance of flooring within the context of holistic concepts in which materials, textures and colours are all connected. At the same time, they provide a vibrant illustration of the lead theme CREATE'N'CONNECT. Because the floor is a design element, it inspires us, provides us with orientation – and connects us.
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from different departments within F. Ball, including technical service, marketing, sales, accounts and operations. An in-depth tour of the Cheddleton manufacturing facilities and quality control laboratories enabled delegates to witness the state-of-the-art production and product testing operations that underpin the quality of F. Ball products.
The programme included a series of formal presentations, covering key aspects of the business including marketing, production and floorcovering manufacturer liaison.
F. Ball currently exports directly to more than 40 countries worldwide, with other indirect exports via UK distributors.
Following an intensive first day, delegates were entertained in the
evening with a trip to Uttoxeter Racecourse to enjoy horseracing, accompanied by a meal and music from former Spice Girl, Mel C.
George Agyemang from Kova Global Concepts Ltd of Ghana and Nigeria, one of the delegates who attended the conference, said: “The conference organised by F. Ball was a wonderful initiative and very worthwhile for us as distributors. Being able to meet so many people in the company helps you see how everything works and the level of back up we have as distributors. The technical presentations and demonstrations of F. Ball’s many products were invaluable in building our product knowledge.”
www.f-ball.co.uk www.tomorrowscontractfloors.com
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