Woodura Herringbone 2.0 by Bjelin
ABOUT THIS PRODUCT
Bjelin’s new durable herringbone floor, powered by patented Woodura technology, offers a modern take on a timeless classic.
Woodura Herringbone 2.0 features large panels, which deliver three times the strength of traditional wood options. That’s because it features Woodura technology for improved impact resistance. It also benefits from the superior 5G floor locking solution with click technology, which provides easy installation. The range has performed strongly in testing and the evidence is that it is now appealing strongly to UK buyers as well.
Company Profile
Bjelin is the sister company of Välinge Innovation, which has developed many patented flooring technologies, known throughout the world. It pioneered the transition from traditional glued tongue-and-grooved flooring to today’s modern click technology. The Bjelin range of hardened wood flooring includes Woodura technology to give outstanding durability and maximum sustainability.
Company Contact
Richard.banham@
valinge.co.uk 07500 758364
www.bjelin.co.uk
40 AWARDS 2025
Simon Darbyshire, Managing Director of Välinge Innovation UK Ltd, said: “With Woodura Herringbone 2.0 we are bringing our commitment to innovation and creativity to the popular herringbone design aesthetic. So, this new range offers all the practical benefits of Woodura, including durability and impact resistance, combined with the traditional elegance and contemporary appeal of herringbone.”
At 91mm x 546mm, these panels surpass traditional parquet herringbone sizes, offering a modern feel. Woodura technology not only enables larger panel production, but also optimises the use of the raw materials. Sustainability is one of the main goals at Bjelin in the development of its new generation of hardened wood floors. They are tougher, competitively priced and above all more environmentally friendly than the equivalent traditional parquet wood flooring.
Woodura technology enables Bjelin to manufacture 10 times more flooring from a single log than traditional parquet flooring and the planks require no nails or adhesives during installation.
Versatile and creative, this flooring can be installed in multiple patterns, from traditional herringbone through to double, triple, ladder and blocks. Made with responsibly sourced Croatian oak, with FSC certification, the collection is offered in Misty White, Natural and Earth Grey. It comes in a clean Select grading with a tough pro matt lacquer surface treatment for easy maintenance and enduring beauty.
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