Brain Power
SPRING INTO EDUCATION By Kaley Hicks, Education Coordinator
Spring is here! And the Greater
Cincinnati Northern Kentucky Apartment Association (GCNKAA) Education has you covered with EPA 608 certification courses, leasing series, Low Income Housing Tax Credit (LIHTC), and Supplier Success! Click here to see our calendar of upcoming events.
Kaley Hicks
Starting off the spring months, we have several free leasing courses presented by Yardi running from March through May 2021. For complete details on each course,
see below or refer to page 10 of this newsletter. FREE LEASING WITH TECHNOLOGY
SERIES
PRESENTED BY YARDI The NEW Apartment Tour Presented by Esther Bonardi, VP Marketing Did you know that nearly 40% of renters in a recent study said they narrowed their search to only one or two apartment com- munities before going out for a tour? That number is likely to grow now that we’ve all grown accustomed to doing more on- line. This session will help you understand how your customer begins their tour before they ever set foot on your property.
Spring 2021 CAM Course
What do you need to do online to provide a good virtual tour? How can you engage customers in conversations before they make their first phone call? Thursday, March 11 at 2 pm via Zoom
High Tech & High Touch Leasing Strategy Presented by Paul Yount, Industry Principal Who says high tech can’t also be high touch? In a world where technology has become more and more important, residential managers must work to deliver a good customer experience using technology while working to ensure that the relationship never suffers. This session will examine various technologies that deliver a convenient high-tech customer journey, along with tips to help your team keep that high-touch connection. Wednesday, March 24 at 2 pm via Zoom
Powering Conversions in a Virtual Reality: Presented by Amy Lloyd, Senior Manager, Reach Property Marketing Leverage new and existing tools to power conversions with proven techniques to convert and track the full customer jour- ney. From capturing leases to resident retention, don’t lose momentum on your local marketing techniques. Discover strategies to virtualize the experience and capitalize on to-
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