Industry News


Ardagh Group announces strategic alliance with TricorBraun WinePak


A


rdagh Group, Glass North America, a business unit of Ardagh Group has selected TricorBraun WinePak, a division of


packaging leader TricorBraun, as its exclusive wine distributor to service small and mid-sized wineries in the western half of the U.S. This renewed collaboration


reinforces TricorBraun WinePak’s position as a key member of Ardagh’s portfolio of distributors, allowing the two companies to expand and attract new business. The strategic alliance combines Ardagh’s 125 years of wine- industry knowledge and proven track record as the largest producer of glass wine bottles made 100% in the U.S., with TricorBraun’s comprehensive experience as the largest distributor of wine bottles in the U.S., creating a


dynamic combination for the U.S. wine marketplace. “For small to mid-sized wineries,


TricorBraun’s customised service and supply chain expertise combined with Ardagh’s high-quality domestic wine bottle production means economical, creative and sustainable packaging,” said Kathy Brooks, regional vice president and general manager at TricorBraun WinePak. “We are incredibly excited to expand


our relationship with Ardagh Group, bringing our leading packaging knowledge and capabilities to simplify packaging so our customers can focus on what they do best.” The alliance provides an extensive


service offering to wineries, including premium wine bottles in a variety of colors, sizes, styles and finishes, in addition to full decorating services, capsules, STELVIN® closures, state- of-the art repacking capabilities,


DS Smith’s innovative box design process removes over 2 million delivery journeys


Through improved design, the sustainable packaging leader is supporting its customers to reduce emissions in their supply chains. Through a focus on circular design


and performance, DS Smith, the FTSE100 sustainable packaging leader, has today announced its innovative design process has removed 20,000 tonnes of raw material from the cycle, despite increasing overall production. This has effectively taken out the equivalent of 238 million boxes of circulation over the past year. This saving will result in a


reduction of around 32,000 tonnes of CO2e, the equivalent to removing approximately 2 million journeys from the roads in cities globally at a time when air quality, carbon emissions and congestion is under the spotlight. With the peak Christmas period


10 Green Packaging International ● Winter 2020


for e-commerce approaching and recent research showing that 89% of adults will continue to shop online at the same level or more post lock down, there is huge benefit to DS Smith’s customers: increased adoption of this technology will support their work to reduce emissions in their supply chains. Alex Manisty, Group Head


of Strategy said: “DS Smith is committed to delivering on the circular economy, using our expertise in packaging innovation to drive progress. Our ability to deliver the highest levels of performance through better design has resulted in tangible environmental impact. We will continue to develop circular solutions fit for the changing world in which we operate.” The process begins with the


application of DS Smith’s Circular


Design Principles, developed in conjunction with the Ellen MacArthur Foundation, to ensure that the product is optimised from the outset, while also increasing production and the number of value-added solutions for its customers across sectors including e-commerce, fast moving consumer goods and industrials. Meanwhile, the enhanced manufacturing processes ensures the efficiency of material to create performance optimised boxes across its total packaging production of 17 billion boxes. With up to 50 touch-points in


the traditional e-commerce supply chain, performance remains a critical consideration. Through DS Smith’s patented DISCS™ technology – which replicates the drops, impacts, shocks, crushes and shakes of a journey – the optimised boxes


enhanced custom packaging design and engineering services and robust customer service support. “TricorBraun WinePak’s extensive


sales infrastructure allows Ardagh to further expand its reach to additional wineries in the West,” said John T Shaddox, chief commercial officer for Ardagh’s North American Glass business unit. Ardagh is dedicated to the wine market with capabilities and resources to grow with wineries every step of the way. Wineries that are not currently purchasing from Ardagh and are interested in purchasing less than 500,000 cases per year should contact Suzanne Gordon, TricorBraun at sgordan@tricorbraunwinepak.com. To view Ardagh’s extensive wine


bottle stock portfolio, which are all made in the U.S.A., visit ardaghgroup. com/wine2020.


provide the same or improved levels of protection. As part of its recently launched


Now and Next Sustainability Strategy, DS Smith has committed to protecting natural resources by making the most of every fibre and reducing waste and pollution through circular solutions, which includes taking a further 250,000 lorries off the road.


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