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BUSINESS REPORT


A PRAGMATIC WAY TO SUPPORT CUSTOMERS


A leading CRM Consultancy, which specialises in designing and developing bespoke CRM systems and custom databases, has created a fully remote delivery offering to support their customers. Prior to lockdown and the outbreak of Covid-19, PragmatiQ Solutions operated with a ‘cloud


first’ approach. This allowed many elements of their projects to be delivered off-site. This is not only more efficient, it allows the projects to move forward more smoothly, avoiding delays and is less costly for customers. There were, however, key elements that would typically be delivered onsite, such as scoping/requirements gathering, design sessions and user training. Managing director Stuart Goldwater said: “It became clear almost immediately that we


would have to tweak our offering. We would not be able to go onsite and visit our customers. “What became key questions to many customers during this period were ‘Do we have the


right system in place? Can we easily communicate internally, externally to our customers? How efficient are our processes?’ For many businesses and industries, we now need to do more, for less. Never has it been so imperative that an organisations technology stack is plugging that gap and helping with the heavy lifting. “When we reviewed the model in more detail, it became clear that


being onsite just wasn’t an essential element to what we do. We could deliver these sessions remotely and not compromise the quality of the delivery in any way. It has actually been so successful that for many clients, this is now a preference. There is far more flexibility when it comes to booking in the sessions and it’s much easier to break these up into bitesize chunks. Even when the world gets back to some ‘normality’, whatever that will look like, we will continue to lead with this model.” By developing a fully remote offering, PragmatiQ Solutions


can support their customers and potential future clients, through this difficult period and beyond.


Visit: www.pragmatiqsolutions.co.uk Call: 01908 038110


‘IT BECAME


CLEAR ALMOST IMMEDIATELY


THAT WE WOULD HAVE TO TWEAK OUR OFFERING’


Managing director Stuart Goldwater


AUGUST/SEPTEMBER 2020 inbusiness 7


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