20 VALMET


The sweet success of converting


Pulp Paper & Logistics


C


anada’s Kruger has more than half a century of experience in the packaging industry.


And it put that experience to good use when it entered the market with premium XTR linerboard in 2017.


March/April 2019


In response to market changes in North America, Kruger converted the newsprint machine at its Trois-Rivières mill in Canada to produce 100 per cent recycled high-strength linerboard, reports Kaisamaija Marttila


With a strong customer base,


expectations were high. But when the bar is higher, success is even sweeter. “We met the market’s


expectations,” explains Gino


Lévesque, vice president of manufacturing at Kruger. “We promised our customers lightweight, high-strength board, and that’s what they got. And trust me; they did all kinds of


testing when they got the sheets for the first time.” The grade conversion of Kruger’s PM10 machine started five years earlier. After initial planning, it became obvious that its best


Photography: Kaisamaija Marttila and Éric Massicotte


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