LETTER FROM THE EDITOR
BY TAMIKA CARTER, PHR, SHRM-CP
Get Out of Your Own Backyard . . . Expand Your Network to Grow Your Business
W
ith so many innovations and regulatory changes in the drug and alcohol testing industry these days, it’s almost impossible to figure it all out on your own. With the right network, you can get first-hand insights into products and services, or
access to the insights of others who have experienced them. Not to mention, a connection to people who have a lifetime of best practices and experiences to share. Te 2019 DATIA Annual Conference and Expo—to be held April 10–12, 2019, in
Chicago, IL—is set to change the game when it comes to delivering insights on products, services, and training for the drug and alcohol testing industry. Unlike other industry events, this event is designed around complete immersion, with research, marketing strategies, regulatory guidance, and advice for industry professionals like you. What does this mean for atendees? GROWTH. Te more you know, the more you
grow. And with opportunities to learn during more than 25 educational sessions and pre- and post-conference training courses, plus opportunities to participate in a number of networking events with like-minded industry colleagues, your possibilities for both personal and business growth are huge. What does this mean for suppliers and service providers? REACH. As a supplier or
With the right network, you can get first-hand insights into products and services, or access to the insights of others who have experienced them.
service provider, where else can you get the kind of reach that puts your product or business in front of thousands of employers and/or the collectors, substance-abuse professionals, and other industry professionals who service them? In fact, exhibiting at the 2019 DATIA Annual Conference & Expo will expand your reach by nearly 1,000 . . . the number of atendees expected to be present at the well-known event. Where else can you get that kind of exposure? Te question is rhetorical, as nobody does a conference for the drug and alcohol testing industry like DATIA. Suffice it to say that the 2019 DATIA Annual Conference can be a game changer for
you and your business. To find out more about atending the Conference as an atendee or exhibitor, visit
www.datia.org/conference. ❚
See you in Chicago!
Tamika Carter, PHR, SHRM-CP DATIA’s Director of Marketing & Communications
6
datia focus
winter 2019
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