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Royal Caribbean in DreamWorks deal


Rob Gill. CARTOON CHARACTERS such as Shrek and Kung Fu Panda will begin appearing on Royal Caribbean’s ships from December.


The line has signed a deal with film studio DreamWorks Animation SKG which will see characters from several animated movies appear- ing on the ships. The characters will include Shrek and his co-stars such as Puss in Boots, Fiona and Donkey, plus favourites from Kung Fu Panda, How to Train Your Dragon and Madagascar. They will feature in onboard events, shows,


Po from Kung Fu Pandabrushes up on his martial arts skills


The programme of activities will then be rolled out to three other ships in early 2011 – Liberty of the Seas in January, Oasis of the Seas in February and Freedom of the Seas in March. Adam Goldstein, Royal Caribbean Internatio- nal’s president and chief executive , said they had been talking


about a deal with DreamWorks for a year. He confirmed that passengers would not have


to pay extra for the activities involving the cartoon characters. “We decided not to charge because of the


parades and character breakfasts while the movies will be shown on the new 3-D cinemas being introduced on Royal Caribbean’s ships. The characters will first feature on the line’s latest ship Allure of the Seas which comes into service in December.


breadth of appeal of these characters across dif- ferent age groups,” he added. “If it was targeted at a certain age group then we would have charged.” “We hope travel agents are excited because it will make the ticket price even more valuable.”


Orion II debuts in new brochure


ORION EXPEDITION Cruises has unveiled its 2011 Expeditions brochure featuring its new ship, Orion II, which is set to join the fleet next year. The addition of the second ship to the fleet


takes the number of voyages on offer up to 49 in 17 countries, including 170 destinations from Antarctica to the Russian Far East. Managing director Sarina Bratton said destination summaries for each region highlighted the differences between Orion’s voyages and mainstream cruising. Onboard lectures and shore-side interpreta- tions allowed guests to get a better insight into surroundings and cultures than conventional cruises, she said.


That was combined with five-star facilities including a spa, lecture theatre, library, lounges and meals from Australian chef Serge Dansereau. Orion II’s inaugural voyages include the Russian Far East, Borneo, Vietnam, Thailand and Cambodia, including a visit to Angkor Wat. Prices for Orion II start from £3,050 per


person cruise-only for a seven-night Gulf of Siam Explorer voyage departing October 10, 2011. The cruise starts in Singapore and calls include Tioman Island, Ko Samui, and Ang Thong.


Regent unveils offers for 2011


REGENT SEVEN Seas Cruises is offering free flights, excursions and transfers for its 2011 itineraries. Next year’s sailings include a world cruise fea- turing more overnight calls than in previous years and a 10-night round-Britain journey from Southampton in August 2011. Regent is also offering a price promise until the end of this month with cruise fares fixed at the exchange rate of £1 to $1.75, compared with the market rate of around £1 to $1.45. The upmarket line’s new 80-page cruise


LONDON CALLING: UK agents attended a Seminar at Sea onboard Azamara Journey in London last week, where they learned about new features brought in as a result of Azamara Club Cruises rebrand, such as retrained butlers and more all-inclusive options.


18 11.06.2010


brochure runs from January to November 2011 and features Regent’s three ships: Voyager, Mariner and Navigator. There is also a separate brochure featuring its world cruise and South America programme.


sgriffiths@ttglive.com


Sophie Griffiths 020 7921 8010


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