INDUSTRY NEWS BTC Group wins bpma Campaign of the Year again F
or the second time in three years BTC Group has won the Campaign of the Year Award in the bpma (British Promotional Merchandise Association) annual awards. Senator Penʼs managing director Andrew Hill presented the award to BTC Group account manager, Lindsey Bond, who was responsible for the project, following a live vote from over 900 industry peers.
Jon Birrell, senior marketing manager commented: “This campaign was not only about the products we produced, but the time, effort and dedication of BTC Group staff to give up their weekends to support BBC Children in Need at Carfest, with merchandise sales in the Pudsey tent resulting in a £44,000 donation to the charity.” With over 20 BTC Group sales staff attending the awards ceremony, it was an evening of celebration with the team looking forward to another record year in 2013. BTC Group specialises in market leading promotional and merchandising initiatives, with a full service in-house resource including screen printing, embroidery, design and merchandise programmes with warehousing and fulfilment. n Visit
www.btcgroup.co.uk
Help finding responsible apparel F
– an online tool to help business customers find FWF member brands, including Continental Clothing Company, the British member of FWF with its two brands: Continental and EarthPositive.
air Wear Foundation (FWF) has launched its ʻBusiness to Business (B2B) Brandfinderʼ
retailers and wholesalers. It allows users to search for a wide range of clothing types, including workwear, protective gear, uniforms and promotional clothing. More than 80 companies representing 120 brands are members of FWF, an independent, non-profit organisation dedicated to improving conditions for garment workers around the world. FWFʼs unique approach acknowledges
FWF members have committed to improving working conditions in their supply chains. FWFʼs B2B Brandfinder is designed for public and corporate procurement officers, as well as for
Isle of Man cricket team triumphant in GFORCE
G
ymphlex congratulates the Isle of Man Cricket Team who returned from
a recent tour of Corfu triumphant.
This win secures a place in Division 1 for next season, where if they finish in the top two they would make it to the World Cup Twenty 20 qualifiers for 2014.
Gymphlex feel particularly proud of the team as throughout their games they have been resplendent in GFORCE, wearing both training kits and coloured clothing from the high
performance sportswear range. | 10 | March 2013
that ʻ100% Fairʼ clothing does not yet exist, and places an emphasis on practical steps brands can take to reduce the risk of problems in factories. Members must sign the 8-point FWF
Code of Labour Practices, which is based on UN and ILO principles. Each year FWF reports publically on membersʼ progress towards implementation of the code in their supply chains.
“An increasing number of governments and corporations are interested in sustainable procurement. An important element of sustainability is respect for human rights in supply chains,” said Erica van Doorn, director of Fair Wear Foundation. n For more information visit
www.fairwear.org
The team put in some great performances, beating Sweden in the final to scoop the trophy. Gareth Dawson, club manager, comments: “We were over the moon to win the championship in Corfu. For a relatively small club which has only been playing since 2004 this is a
really big deal. We are all feeling very positive for next year and cannot wait for the new season to get started. “The GFORCE kits
performed very well, in the UK and abroad and Gymphlex have been great to deal with. We look forward to working with them again next year.”
If rules and procedures stay as they currently are, finishing in the top two next year would also afford the team the opportunity to take part in the World Cricket League Division 8 qualifier. n For more information about GFORCE visit their website:
www.gforcesportswear.co.uk
www.printwearandpromotion.co.uk
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