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12 Preview Issue theibcdaily Shortlist is unveiled for the Content Creation, Management and Delivery Awards categories IBC Awards for Innovation


IBC is the show where we meet to share ideas and knowledge. Ultimately, that leads to exciting new ways of working and solving emerging creative, commercial and operational challenges. The best of these solutions are then recognised in the IBC Innovation Awards. These are now keenly sought, because of their nature. The Awards recognise collaboration, between vendors building best of breed systems, and between the user and its technical partners to match requirements and capabilities. The Awards themselves go to the broadcaster or media


company which commissioned the system and which is now benefitting from the best in innovative thinking. There are three categories in the IBC Innovation Awards, for the best projects in Content Creation, Content


Management and Content Delivery. The shortlist has been drawn up by a panel of international editors and commentators, who faced a tough task in filtering down a large number of excellent submissions to just ten. The first of the three nominations in Content Creation is around the hot topic of multi-screening. Broadcaster FX UK wanted to enhance its audience’s experience of post-apocalyptic horror series The Walking Dead, and asked Red Bee Media to develop not just an app for tablets or smartphones but, using technology from Civolution, a means of linking it to the television programme, whether it is a live broadcast or from a DVR.


Sports specialist ESPN took a different route to immersing its


feeds sent over conventional public and private IP paths, using technology developed by VidyoCast.


ITV in the UK has completed a trial of a personalised content replacement system, to insert content tailored for different users on different platforms seamlessly into live streaming outputs. The technology developed by Yospace works in close collaboration with ITV’s Snell playout automation.


Turner Sports Central is a finalist for the Content Management Award. Its system can track, log and retrieve around two million highlights from 27,000 hours of content


audience in Grand Slam tennis. It wanted to add graphics in real time to help viewers understand the strategies and the efforts that top players put in. Developed by Orad with support from Hawkeye and Spidercam, the system analyses, processes and presents a huge amount of data fast enough for commentators to illustrate key points as each


rehearsals, then prompts them with the sequence of shots during the live broadcast.


Fast sports


Two of the shortlisted entries in Content Management take us back to sport. Turner Sports Central’s new asset


management system tracks, logs and retrieves around two


definition replays and instant access, using technology developed with Telestream in association with Promise Technology and Quantum. A new television channel


from a new production centre is always an exciting event. Sky News Arabia launched this year in Abu Dhabi with technology built as much around social media as


To find out who will be the lucky winners IBC2012 Innovation Awards you have to be at the Awards Ceremony on Sunday 9 September at 18:30 in the Auditorium (doors open at 18:00)


match progresses. TV Globo in Brazil is a


regular finalist in the IBC Innovation Awards. This year it has made the shortlist with Vate, an intriguing way of helping directors and camera operators to provide flawless coverage of unpredictable live events. Developed for Dança dos Famosos – the Brazilian version of Strictly Come Dancing – Vate memorises shots set up by the director and operators during


million highlights from the 27,000 live recording hours captured each year. The system was developed in house with technology partners including Dalet Digital Media, EVS, Stainless Code, Active Storage, Quantum and NetApp. NASCAR racing is one of the fastest sports in the world, and sport’s governing body provides its own coverage from 18 trackside cameras, which are also used for race control. It has updated the system for high


traditional broadcasting. System integrator TSL brought together technology partners including ScheduALL, Miranda Technologies, EVS and Broadcast Bionics. To make the shortlist in Content Delivery, CBS Sports Network turned a radio sports talk show based in Louisiana into a television programme produced live from its control room in New York. Four HD robotic cameras are operated from 1,500 miles away with the


In the USA, DIRECTV has developed a new Home Media Center, which provides a central server and delivery into multiple rooms. Using UPnP, DLNA and RVU, any compliant client device can access any content through a standard user interface. Technology partners included Broadcom, Entropic Communications, Jethead Development, Pace and Samsung.


The final nomination goes to Channel 4 in the UK for its use of XBox 360 – including the Kinect’s voice and gesture control – to access its 4oD on demand service. The app and the underlying infrastructure was developed by KIT digital with technology partners Microsoft, Red Bee Media, Akamai, 24/7 Realmedia and Metabroadcast. To find out who will win IBC2012 Innovation Awards you have to be at the Awards Ceremony on Sunday 9 September at 18:30 in the Auditorium (doors open at 18:00). The programme will also see the presentation of the Judges’ Prize, the IBC International Honour for Excellence, IBC Special Award, the Best Conference Paper and Exhibition Design Awards. The ceremony is free for all IBC attendees.


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