MANAGED SERVICES cloud
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http://dcsuk.info/n/bzjc
Fixnetix leverages platform Equinix to drive international
growth With its global network of connectivity partners and team of financial infrastructure deployment experts, Equinix has enabled Fixnetix to expand rapidly into growing markets with new exchanges, and offer a suite of innovative products globally.
S
peed, scale and connectivity drive financial markets. As globalization revs up, financial companies need to be literally everywhere at once in order to access global, fragmented markets in multiple asset classes using the latest market data. At the same time latency levels are being continuously forced down, enabled by an ever-shortening technology life-cycle. To keep ahead of these changes, traders are increasingly turning to component outsourcing for services such as data feed handling, analytics, benchmarking or risk management, as well as hosting and infrastructure provision.
Fixnetix is a successful provider of ultra-low latency market data feeds and trading connectivity to banks, hedge funds and proprietary trading groups. The secret to the success of the Fixnetix approach has been to analyze all parts of the technology chain and employ the best industry practices to implement their solution, delivering faster trading speeds, reduced latency, and a greater level of operational cost control to customers.
Key to this approach is the selection of the right partners. Fixnetix started working with Equinix in 2007, colocating in the Equinix FR2 International Business Exchange (IBX®) data center in Frankfurt to benefit from Equinix’s exchange proximity relationship with Deutsche
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Börse. A year later, the company had set its sights on rapid expansion into most of the world’s leading financial centers as well as key emerging international exchanges. Fixnetix needed an
infrastructure partner that could deliver instant low-latency reach to target venues and customers, maximum choice of network providers, and industry-leading practice in infrastructure, technology and service provision.
The Solution To achieve its expansion plans, Fixnetix selected Platform Equinix and its network of global multi-tenanted data centers. Platform Equinix gave Fixnetix seamless access to all of the world’s top financial centers in a network-neutral environment, as well as an unrivalled community of over several hundred customers and partners. Choosing Equinix meant that Fixnetix could control its costs, minimize latency levels, simplify its infrastructure across global financial markets, and pass all of these benefits on to its own customers.
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