TOMORROW’S CLEANING NOVEMBER 09
Ten Questions With
Shaun BradburyManaging Director of Dry Fusion UK Ltd
Q3 What was your first job?
Luther Vandross would also be invited to sing
AAs I mentioned previously – from the
as both my wife and I really like his music.
earliest of ages, I have always been self
Finally, as a football fan, I would have loved to
employed, so I have never had a conventional
have met the legendary George Best. To learn
‘job’. I am not sure how I would fare working
from the great man himself about his genius
for somebody else!
and his flaws would be a dream come true for
me.
Q4 If money was no object, what car
would you buy?
Q9 What, do you think, is the future of
Each month we ask a cleaning
A
the cleaning industry?
This is the easiest question to answer by
far! An Aston Martin DB9. I think that this car
AI think that the future of the cleaning
industry VIP the Tomorrow’s
is wonderfully stylish without being vulgar
industry is ‘green’. Our industry like so many
Cleaning 10 Questions.
or ostentatious.
others has to shoulder its responsibility to the
environment. If the world is to survive then
This month, we chatted to Q5 How would you improve the cleaning
every effort has to be made to explore products
Shaun Bradbury, Managing
industry?
and services that safeguard our lives and the
AIn a sentence – I would get rid of the
future of our children and grandchildren. For
Director of Dry Fusion UK Ltd…
bull****! What makes me angry more than
the last five years I have invested heavily in my
anything especially in today’s cleaning world
company’s green strategy and the launch of
Q1How did you get involved with the
is the fact that businesses and the people
the organic Biochem range last year is only the
cleaning industry?
within those businesses are not accountable
beginning for us.
AHaving left school with a clutch of O’Levels
for the claims that they make on behalf of their
Nigel Green of Jeyes Professional asks…
(as they were in my day) – my first port of call
products and services. In my humble opinion,
was to the NatWest bank for a cashier’s job
Q10If you could employ one person
interview. During the interview it quickly
far too many products don’t deliver what
from another industry, who would it be,
dawned on me that a desk bound job,
they claim.
and why?
answering to someone else was not for me and
Q6What did you want to be when you
A If I could afford him – it would be Richard
that’s when I decided to set up my own
were little?
Branson. Quite simply in addition to his highly
business! My parents were both self employed
AI really wanted to be a policeman, but I
perceptive business brain I think he comes
so I was not deterred at all by the challenge
wasn’t tall enough.
across as a hard working and decent guy. I
ahead. I embarked on an enterprise that
would also love to gain some of that ready
entailed selling cleaning products but this
Q7What do you do to unwind? expertise in brand marketing as I am preparing
quickly evolved into delivering cleaning
AAnyone who has ever met me will know that
to launch several new products later this year.
services in carpet and upholstery and the rest,
I live life at 100 miles an hour. I’m afraid that
Although I think like me, he would hate the
as they say, is history.
goes for my home life too. I suppose that the
idea of working for anyone else!
Q2Who, in any other industry, do you
closest I get to unwinding is when I’m
Check out next month’s issue to see
most admire? watching football. But then again, that can be
what Shaun asked our next industry
AI have always admired Richard Branson. His
stressful depending on who is playing.
professional...
willingness to innovate and diversify
throughout his business career has always
Q8If you could have a dinner party with
www.dryfusionuk.com
been an inspiration to me. I am sure that he
any three people, dead or alive, with one
has made mistakes along the way, but these
other person cooking and one other person
never seem to deter him. That tenacious
providing the music, who would they be
attitude to push forward and seek out new
and why?
markets is what keeps businesses energised
AAlthough his language is a bit ripe for my
and growing. I like to emulate this stance in
liking, I would have to invite Gordon Ramsay
my own business dealings. to cook. His restaurant food is sublime.
The future of our cleaning industry |TOMORROW’S CLEANING |
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