NEW PRODUCTS 2
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Hypercraft Sunglasses, MAAP and 100%
Apparel brand MAAP has joined forces with performance eyewear specialists 100% to create the new MAAP x 100% Hypercraft sunglasses.
The sunglasses have complete full-spectrum UV Protection – including UVA, UVB and UV400 wavelengths. Available in silver and copper colourways, the Hypercraft sunglasses weigh 23g. The Hypercraft sunglasses
were designed in California and Australia, with the ultra HD lenses manufactured in France from shatter and impact-resistant polycarbonate materials. The sunglasses feature a 5.5-base cylindrical shield lens for increased peripheral view and protection. There is additional lens ventilation to prevent fogging, and hydrophobic and oleophobic lens treatment repels
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water, oil, and dirt. “We couldn’t be more stoked for our third collab with 100%, especially after such an unprecedented response to MAAP x 100% Glendale,” said Jarrad Smith, MAAP co-founder. “For 2022, we’ve reimagined
their streamlined Hypercraft frame, applying our unique MAAP design aesthetic across two new exclusive colours. This isn’t just another MAAP x 100% collaboration – it is the lightest ever.”
Limited quantities of the
Hypercraft sunglasses are available online now via
maap.cc or through local MAAP dealers. RRP: £180
4 Synapse, Cannondale
Cannondale said it is aiming to make road cycling “more inviting and efficient than ever before” with the launch of the reimagined Synapse road bike and new SmartSense technology. SmartSense is an intelligent
system of lights and radar that actively communicates with the rider, bike and surroundings, powered by a single frame- integrated battery. Even before the first pedal, users can engage with SmartSense through the Cannondale app where they will have a broad selection of settings to customise their ride experience. The settings are designed to
provide enhanced awareness while also creating heightened visibility so the rider can more effectively see and be seen. Once desired customisations have been applied, a spin of the front wheel, outfitted with a Cannondale wheel sensor,
initiates an ongoing chain of communication across all the available SmartSense touchpoints. But it attracted criticism from some about the practicality of the lights and battery, which Cannondale responded to in an interview with Cycling Weekly, saying it was proud of the launch. “Cycling can be intimidating and we’re helping to alleviate that through the confidence and convenience of Synapse with SmartSense,” said Clive Gosling, Cannondale’s director of marketing. The new Synapse will be
available in four carbon models. SmartSense will be featured on carbon models 1, 2, and 3 with a selection of radar, lights and electronic shifting denoted by R, L and E in the model name. RRP: Six price points, from £2,400 up to £9,000
March 2022 | 49
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