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‘Having previously experienced all the excessive coffee consumption and harsh lighting that comes with cycle shows as a punter, I’ve been impatiently waiting for my first shows as editor’
CONTENT Editor
Alex Ballinger
alex.ballinger@
biz-media.co.uk
Senior staff writer Rebecca Morley
rebecca.morley@
biz-media.co.uk
Graphic designer Mandie Johnson
jonsonian1760@gmail.com
ADVERTISING SALES Sales manager Richard Setters
richard.setters@
biz-media.co.uk +44 (0)779 480 5307
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MANAGEMENT
Media director Colin Wilkinson
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THE EDITOR Show Biz
Trade show season is officially here and the BikeBiz team has been hard at work previewing all the highlights for the first events of 2022. Having previously experienced all the excessive coffee consumption and harsh lighting that comes with cycle shows, both as a punter and as a writer, I’ve been impatiently waiting for my first shows as editor of this magazine. It felt like the real work didn’t start until the doors opened on the industry events, but
we’re now being treated to back-to-back weeks of bike business bliss, first with the all-virtual DigiBike event hosted by Madison, and then COREbike, the first UK show to be held in person this year. Both events offer plenty for us to dig our teeth into, from new products, Q&As with the industry big dogs, and the chance to put names to faces for the first time in a long while. Once again BikeBiz has joined forces with COREbike as official media partner, and we’ll be
occupying our own stand just inside the main entrance. We hope you’ll all stop by, say hello, pick up a copy of the mag (which includes a handy COREbike floor plan on p8), and set the cycling world to rights – I’ll be the guy with a fairly dodgy haircut wearing a t-shirt with a massive BikeBiz logo. Check out our full preview for the 2022 COREbike on p7-11. Away from the joys of the trade exhibitions, this month’s mag features plenty of BikeBiz goodness for you to digest, including industry reactions to major news that Specialized is now selling bikes direct to consumers on p26-28. Our senior staff writer Rebecca has also quizzed two winners of the 2021 BikeBiz Awards,
Windwave and Orbea, to hear their updates for the year (p17 and 23), while I was also fortunate enough to meet a very friendly four-legged employee at a north London bike shop for this month’s IBD Focus (p19).
This edition also marks the first of our newly re-energised product pages, now with more focus on new and exciting products from across the trade – see p48 for a full update on the new sector guides. So dive in and enjoy our latest edition, and hopefully we’ll bump into each other in-person soon.
Printed by Buxton Press Ltd ISSN: 1476-1505 Copyright 2020
Alex Ballinger Editor
Biz Media Ltd, 4th Floor, 44 Maiden Lane, London, WC2E 7LN
All contents © 2020 Biz Media Ltd. or published under licence. All rights reserved. No part of this magazine may be used, stored, transmitted or reproduced in any way without the prior written permission of the publisher. All information contained in this publication is for information only and is, as far as we are aware, correct at the time of going to press. Biz Media Ltd. cannot accept any responsibility for errors or inaccuracies in such
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regard to the price of products/services referred to in this publication. Apps and websites mentioned in this publication are not under our control. We are not responsible for their contents or any other changes or updates to them. This magazine is fully independent and not affi liated in any way withthe companies mentioned herein.
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Editorial: 07507 868 377 Advertising: 07794 805 307
Mandie Johnson Graphic designer
jonsonian1760@gmail.com
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