EDITOR’S PICKS
“Despite rising public concern, the world in 2023 facesmultiple environmental threats, fromocean and land pollution to degradation of our life-essential drinking water by plastic and chemical contamination,” said Rittri, a Swedish environmental entrepreneur.
Rittri noted that the Centers for Disease Control and Prevention reports that PFAS chemicals that have been used in consumer products and linked to cancer, liver damage, and increased risk of asthma and thyroid disease, is in the blood of 97%of Americans.
Although banned bymany countries fromconsumer products like nonstick cookware and waterproof coatings in the early 2000s, PFAS chemicals persist in the environment, including drinking water. TheWashington-based EnvironmentalWorking Group, which monitors toxic chemicals, has estimated that 2,000 U.S. communities have levels of PFAS in their drinking water that were above limits set by the US Environmental Protection Agency (EPA).
Ensuring people have safe access to drinking water demands investment by
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business. Rittri notes that Bluewater water purification appliances have been verified in independent testing to efficiently remove PFAS ‘forever chemicals’ fromtap water, providing somemeasure of peace ofmind to consumers by removing up to 99.99% of health-threateningmicroplastics and chemicals such as toxic PFAS fromtap water. Bluewater’s tests were carried out the company’s laboratory at the Swedish Institute of Technology (KTH) and verified by the independent worldwide bio-analytical testing group Eurofins.
Fear of what is in tap water has driven millions of people worldwide to bottled water, yet that is no guarantee they are drinking water free of chemicals. A study published in the journalWater Research and led by Johns Hopkins University researchers, detected PFAS substances in 39 out ofmore than 100 bottled waters tested. And in 2022, a French study showed that 78 percent of French bottledmineral water tested in the study in a report published by environmental group Agir pour l’environment containedmicroplastics,
which have been found by other studies to contain or to have been coated by PFAS chemicals.
“For anyone who cares about their health and wellbeing, these findings are frankly horrifying because we do not know enough about threats posed by chemicals in plastic,” said Bengt Rittri He said the scale of the issue was underlined by statistics indicating that 50 percent of people in France alone consume bottled water every day, with annual sales topping 8.8 billion liters in 2019.
“I’ve spent the past 40 years ofmy life working as an entrepreneur bringing technologies tomarket that help the health and wellbeing of people, from indoor air purifiers to water purifiers. So I’macutely aware there is no silver bullet to tackle the expanding climate emergency and chemical contamination of the water we drink, the food we eat, and the air we breathe, yet I remain optimistic that we can harness our ingenuity to tackle the issues if we act faster as individuals, businesses and government’s with in investing in the future of the planet ,” saidMr. Rittri.
June 2023 | 33
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