Alex and Ani’s Charity by Design division is excited to announce their newest partner, PeaceLove Foundation, with the launch of the
Peace of Mind charm bangle. The expandable bangle, which depicts the PeaceLove motto, Create Peace of Mind, truly represents the inspiration and dedication PeaceLove puts into finding a creative outlet for those impacted by mental illness.
This vital foundation initially took form because of the direct effect mental illness has with its co-founder, artist Jeffrey Sparr, who battles obsessive-compulsive disorder (OCD). Through 25 years of firsthand experience, he has become an inspiration and an example for all that a better tomorrow is possible through knowledge. Using various creative forms of art, Jeff and his cousin, co-founder Matthew Kaplan, discovered that they are able to bring peace and open- mindedness to all who experience their unique workshops.
in mental health awareness because of organizations such as the PeaceLove Foundation. Due to this support, significant strides are being made to help people live a full and peaceful life.
Alex and Ani believes and understands how important it is to have your mind and heart at peace. Through the vision of Designer Carolyn Rafaelian, Founder and Creative Director, Charity by Design continues to make peace an essential part of its message. The PeaceLove Foundation not only shares this mission, but also goes one step further by innovatively spreading the message through art and creative expression.
The importance of increasing awareness about mental health is ongoing. Heightened awareness will allow community members, adults and youths to come forward and receive support. Now, more than ever, there is an increase
The Peace of Mind charm bangle was first unveiled to the public on the opening of the new PeaceLove studio space on February 13, 2014. Friends, family, and community supporters gathered to honor PeaceLove and the amazing work they are continuing throughout the state, with the plan of taking their mission nationwide. To learn more about this inspiring organization, please visit www.
peacelovestudios.com.
The Peace of Mind charm bangle is currently available for purchase exclusively at PeaceLove Studios located at 999 Main Street, Pawtucket, RI and at
peacelovestudios.com. It will become available at Alex and Ani locations nationwide and online at www.
alexandani.com in April of 2014.
by Lauren Bettencourt Charity by Design
Brand Communications Manager Vol. 2 Issue 3 | 19
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