EXECUTIVE SUMMARY There were two awards up for grabs – the
smart devices including an activity monitor, fall detector, automatic pill dispenser, a smartphone app for family and friends, an online dashboard for response centres and a mobile telepresence device called Giraff. The system monitors the health and safety of the user, facilitates social contact, and creates peace of mind for both the user and carers. The app gives family, friends and other caregivers an overview of the older adult’s wellbeing by showing for information such as missed medication, falls and visit me requests sent by the senior via the Giraff. In response these caregivers can use the Giraff to make a virtual visit. In case of emergency, professional care can be included using the dashboard and the Giraff for instant presence. A number of audience members thought that
the service lacked aesthetic appeal, saying that they did not believe that people would want it in their home. The judges commented that they thought the system might be trying to do too many things at once and that the solution lacked simplicity, but praised the presentation and the fact that the group had laid out a clear business model, route to market and detailed sales forecasts.
people’s award, voted for by the audience immediately after the pitches and the judges’ award, which carried the €5,000 prize. The final plenary session of the AAL Forum
2015 brought the announcement of the winner. The award voted for by the delegates went to RelaxedCare, but the judges’ choice went to VictoryaHome. Peter Saraga, one of the four judges
responsible for this choice said afterwards: “While possibly not the most exciting pitch of the day and despite some reservations of the aesthetic nature of the avatar, VictoryaHome is a very good product, which delivers a range of valuable services for the older person, while at the same time offering peace of mind for any carer involved. “Perhaps the deciding factor, however, was
the excellent business model the product had in place,” he continued. “It was extremely detailed, with solid financial projections and a real-world pipeline for delivery into the market. We all agreed that it has the best chance of commercial success in the market now.”
ChefMyself gave an assured pitch
The judges, from left to right: Roland Pouillie, Louise Richard- son, Peter Saraga and Astrid Stuckelberger
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