30 On The Cover CANADA Departments
6 Editor’s Note 8 Happenings
Ed and Angie Forrest win FIC’s 2015 Canadian Fitness Industry Leadership Award; Orangetheory Fitness Continues Expansion; Fitness Trackers: Waist or Wrist?; IHRSA 2015 Convention & Trade Show Celebrates Industry Success; Muscle Up Inc. Visits its Taiwan Factory
10 Events FitEast –powered by canfitpro, May 21-24, Halifax; CPTN 2015 Dare to be Excellent Conference June 4-6, Toronto; NSCA 38th Annual National Convention, July 8-11, Orlando, FL; canfitpro World Fitness Expo, August 12-16, Toronto.
12 Supplier News LIFT Digital Partners with Equinox for Live Online Training; Big Ass Solutions Opens Canadian Office
16 Q & A
What is the most effective strategy your club employs to retain members?
18 Club Management Culture is the Real Bottom Line
42 Supplier Profile | In Business
for the Long Run The Treadmill Factory celebrates 27 years of innovation and success
20 What’s New Expanded The latest products and services from industry suppliers–many launched at IHRSA 2015. Watch for the video icon to identif product demonstrations available at
fitnessbusinesscanada.com/videos/whats-new
46 Canadian Forum
Expert panel to study potential Adult Fitness Tax Credit
42
Preventing a Disaster Think proactively to create a safe environment and minimize insurance claims and litigation
Features 28 Your Business | Club Industry
Financials: a Tone of Optimism Financial experts share their thoughts on events and trends shaping the fitness business
36 Product Focus | The Elliptical Workout
The ever-popular elliptical continues to wow users
40 Facility Profile |
Transcend Health Two businesses unite to offer a multi-dimensional approach to fitness and health
40
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FBC Trainers
34 Best Face Forward Attract potential clients to your business and services with high-quality publicity photos
36 4 Fitness Business Canada May/June 2015
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