FOOD / HEALTH & BEAUTY
YUDUM LIMITED EDITION EXTRA VIRGIN OLIVE OIL Company: Yudum Gida San. Ve Tic. A.S. Country: Turkey Email:
btan@savola.com Web:
www.yudum.com.tr
Textures of ceramics and soil meets with glass in Yudum Limited Edition Extra Virgin Olive Oil bottle, designed by the famous fashion designer Ümt Ünal. This bottle settles on a dripping rhythm by its narrow nozzle. The glass part and all the writings has been designed and produced in the colour olive green.
> HEALTH & BEAUTY
AQUIESSE PORTFOLIO CANDLE TIN Company: Planet Canit LLC Country: USA
Email:
vprice@planetcanit.com Web:
www.planetcanit.com
The metal candle packaging provided a market breakthrough for Aquiesse. Its immediate acceptance as a branded, luxury product extension is an endorsement of its relevance, substance and price point. Positioned as a
beautiful accessory, it is visually elegant, protects precious surfaces from heat, and has a hidden compartment for matches.
DUREX MUTUAL PLEASURE DISPLAY Company: STI Group Country: Germany Email:
sabine.doering@
sti-group.com Web:
www.sti-group.com
The DUREX display with its youthful vigorous style immediately grabs the buyers’ attention at the POS. It helps brand identification, and also provides a safe product display for the adult age groups only. Corrugated material is suitable for high standard product presentation and makes the display a recyclable product. The loaded display can be delivered without dropping out the condom boxes from the shelves. Thus, transport costs can be optimised and the concept eases the supermarket employees work. Adding a plastic tray to the bottom prevents the paper based raw material absorbing moisture and can be easily slid.
HOLOGRAPHIC BAG Company: Antilhas Country: Brazil
Email:
marketing@antilhas.com.br Web:
www.antilhas.com.br
The production of our bags involved the conversion of more than 700T of paper, the biggest UV Cast & Cure project that we took notice. By this
technology, the holographic effect was obtained by using the same film many times (almost 20). So, the process is obviously more sustainable. In this project, we also used Overbags®
, our patented item developed to close bags as a gift
package. It contributed to reduce the paper consumption in 75% by dispensing the use of a gift box.
MOONY WET WIPES OUTER CONTAINER Company: Unicharm Corporation & Toppan Printing Co. Ltd. Country: Japan Email:
keita_2.sato@
toppan.co.jp Web:
www.toppan.co.jp
This is an outer container for baby wipes that is designed to be easy to use. A “lift up” function has been incorporated in the base so that it is still easy to pull the wipes out when the number remaining in the container is low. Despite using no special materials, this container has successfully passed 300 durability tests.
2014 | WorldStar Awards | 39
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