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Welcome The WorldStar Awards for


packaging design excellence continue to grow in importance and prestige around the world. Every year, the WPO Board of


Directors takes the time to review and recognise the best of the best in packaging design. Some of the designs are aesthetically pleasing, beautiful in many cases, in terms of market appeal. Some are highly functional and effective in terms of product protection. And some help us strive toward an ever more sustainable society using innovative materials and clever application of more familiar materials.


When the judging is finished, it is easy to


reflect on the time and effort that the designers put into their profession. It is an amazing process and the WPO Board of Directors considers it an honour to be involved in it. Unfortunately not every entry wins an award. But they should be no less proud of what they have accomplished. After all, they each won a national or regional award in order to be sanctioned to enter the WorldStar Awards competition!


With the publication of this Winners Guide,


we honour all the packaging professionals who have won this prestigious packaging design


award, and look forward to next year’s judging process. We can honestly say that every year brings greater appreciation for our profession and even a few pleasant surprises as we learn about each entry. Congratulations to all the winners!


Thomas L Schneider, CPP President World Packaging Organisation


Publisher: Robert Nisbet


robert@onecoms.co.uk


Senior Artworker: Lisa Frances


lisa.frances@onecoms.co.uk Editor:


Samantha Owen samantha.owen@onecoms.co.uk


Associate Publisher: Donna Jenkins


donna@onecoms.co.uk


Deputy Sales Manager: Vicky Bullivant vicky.bullivant@onecoms.co.uk


Accounts: Carole Todd


carole.todd@onecoms.co.uk


Reception: Sam Town


sam.town@onecoms.co.uk


To view this magazine on your smartphone or tablet device go to the app store and search PG MAGAZINE for the latest issue.


ELECTRONICS 18 FOOD 20


HEALTH & BEAUTY 39


Media One Communications Ltd, 1 Accent Park, Bakewell Road, Orton Southgate, Peterborough, PE2 6XS. Tel: 01733 385300. www.onecoms.co.uk


Copyright 2014©, all rights reserved. No part of this publication may be reproduced in any way without written permission from the publisher. All views and opinions expressed are not necessarily those of the publisher.


The WorldStar Awards are administered on behalf of WPO by the Institute of Materials, Minerals and Mining (IOM3), UK. The Institute, through its division, The Packaging Society, is a leading body for professionals involved in packaging.


HOUSEHOLD 41


55 PRESIDENT’S AWARD 56 SUSTAINABILITY AWARD 57 MARKETING AWARD 58 STUDENT’S 2013 AWARDS


44 OTHER


JUDGING 4


ABOUT WPO/ENTRIES 5 BEVERAGES 7


43 PHARMA & MEDICAL


2014 | WorldStar Awards | 3


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