Interview
Entrepreneurs reveal their best ideas
Entrepreneurs are seen as the drivers of economic growth and job creators of the future, but if you’re just starting out in business there will be times when your drive and creativity start to flag and you find yourself in need of some inspiration.
I asked nine successful entrepreneurs, from right across the business spectrum, to share their best ideas and how they got them, and the good news is, they were all happy to spill the beans...
By Alison Coleman
Tony Hsieh, CEO of online retailer Zappos, acquired by
of Delivering
Amazon
in 2009 for a cool $1.2bn, and bestselling author Happiness.
Top 3 ideas: Customer service, company culture and community. They aren’t my ideas - everyone has heard about the importance of each in other businesses. At Zappos, we’ve decided to fully embrace all three as our business strategy.
Where and when: In bars, mainly, and it’s usually spontaneous, because random conversations tend to spark new thoughts and ideas.
Top tip: Anything to get into a different mindset that you aren’t usually in, for example, reading books, meeting and talking with people from different backgrounds - or taking a shot of Fernet Branca.
29 entrepreneurcountry
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