World leisure news
First Angry Birds Land opens in Finland
T e fi rst Angry Birds-themed attraction has opened to the public at the Särkänniemi theme park in Tampere, Finland. Based on the popular mobile game, the
Angry Birds Land includes a number of themed rides and a large play area. The attraction was a collaboration
between Särkänniemi, the game’s developer Rovio Entertainment and design company BDR Design Group. Playset manufacturer Lappset also worked on the project. T e partnership plans to launch Angry Bird Lands across Europe and Asia.
“High end” brand for Club Med
Club Med Gym opened its latest fitness and wellbe- ing centre in the Place de la Bastille, in the heart of Paris, France in June. T e club has been launched under the new Pure Club Med Gym brand, a concept designed to off er Club Med members addi- tional comfort and services. The new club has a top-
end, contemporary feel, and was designed by the archi- tectural firm Studio Marc Hertrich & Nicolas Adnet. It operates in a similar way
T e new facility operates in a similar way to a private members’ club
to a private members’ club, with a cap of 2,000 members. Facilities at the 1,300sq m club include a
gym equipped by Technogym – including Kinesis, Vario and Pure Strength, plus inte- grated VisioWeb on all CV equipment. T ere’s also a Pavigym small group train- ing zone. T is is complemented by a studio
T e groundbreaking ceremony on the park site
IMG Group secures deal for Dubai’s Marvel park
Ilyas and Mustafa Galadari (IMG) Group has signed a licence agreement with Marvel Entertainment to develop a new branded visitor attraction in Dubai, United Arab Emirates. Marvel Adventure, an indoor family entertainment centre, is scheduled to open by the end of 2013 and will form part of a new 1.2 million sq ſt (111,484sq m) themed destination in the City of Arabia development. An offi cial groundbreaking event has marked the start of work to con- struct the 350,000sq ſt (32,516sq m) Marvel Adventure complex, which will include retail and dining facilities.
Tourism recognised as driver of economic growth
The leaders of the world’s 20 leading economies (G20) have recognised the role of travel and tourism in driving economic growth for the fi rst time, following a meet- ing in Mexico in June. A Leaders’ Declaration signed in Los
Cabos has underlined “the role of travel and tourism as a vehicle for job creation, economic growth and development”. T e 20 world leaders also pledged to “work towards developing travel facilitation initiatives in support of job creation, quality work, pov- erty reduction and global growth”.
6 Marriott makes fi rst move into Azerbaijan
JW Marriott Absheron Baku, a new 243-bedroom overlook- ing the Caspian Sea and Baku’s Azadliq Square, has become Marriott International’s fi rst property in Azerbaijan. Located in the centre of one
of the city’s most prestigious neighbourhoods, the hotel has opened under a 50-year man- agement agreement with Yeni Absheron Oteli LLC. Hotel facilities include the
timetable off ering more 70 sessions a week, including a number of classes exclusive to the new club. Membership costs 148 euro a month, paying on a month-by-month basis. T e club was designed with strong green
credentials, as well as inclusivity: disabled users have full access to all facilities.
T e spa at JW Marriott Absheron Baku contains fi ve treatment rooms
561sq m (6,039sq ſt ) Absheron Spa, which is situated on the 21st fl oor and con- tains fi ve treatment rooms – including a double room. Elsewhere, the spa has Loofa and Rasul rooms; a steam bath and sauna; a manicure/ pedicure room; and a relaxation room. T ere is also a roof-top indoor swimming pool. Anne Semonin and Charme d’Orient prod- ucts are used in the treatments on off er at the
spa, which include a range of massages, facials, wraps and body scrubs. Amy McPherson, president and managing
director for Marriott International in Europe, said: “With its beautiful natural surroundings, fascinating history and vibrant nightlife, Baku is the perfect location to showcase our JW Marriott brand in Eastern Europe.
Hotels launch new approach to carbon measurement
More than 20 leading international hotel groups have launched a new standardised approach to calculating and communicating the carbon footprint of hotel stays and meet- ings. Hilton Worldwide; Mandarin Oriental Hotel Group; and Shangri-La Hotels and
Read Leisure Management online
leisuremanagement.co.uk/digital
Resorts are among those involved with the Hotel Carbon Measurement Initiative (HCMI). T e groups are working in partnership with International Tourism Partnership (ITP) and the World Travel & Tourism Council (WTTC) on the carbon reporting methodology.
ISSUE 3 2012 © cybertrek 2012
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