Book Excerpt
success. She’s a Londoner who started a simple blog (
www.wiwt.com), posting pictures of what she wore each day, hence ‘What I Wore Today’. The blog became famous, evolved, and now people around the world contribute photos of what they’re wearing each day. Poppy is now heavily involved in promoting high street and designer fashion, and London Fashion Week.
What we’re sharing with you in these examples is that the world is changing hugely because of the internet. It’s become a lot smaller and, possibility abounds everywhere, if you grab the readily available tools to promote yourself online.
At the moment, Facebook is free, YouTube is free, websites cost very little to set up, and there’s no geographical boundaries when you’re selling digital information. What about the amount of free stuff available on the internet? If you ever need to find out how to do something, simply go to YouTube. Type in what you want to learn how to do, and there’ll be a range of videos showing you exactly what you want to know. There’s also
www.EzineArticles.com and other article directories, where you can go to read up on any given subject you choose. You, literally, never need to be stuck for information and ideas ever again. Free works! Google’s search engine platform operates on a totally free business model for its customers. But Google makes billions every year and it virtually rules the internet, so the possibilities are endless.
connection! Here we are in the French Alps
filmed herself and uploaded the videos to YouTube and very quickly gathered a huge fan base. Following interest from the Guardian newspaper and BBC TV, Lauren went on to launch her own make-up range!
Then there’s the agoraphobic girl who hasn’t left her house in the UK in over two years. She’s now become a pop sensation in China. Again, she records her videos, uploads them to YouTube and has had millions of viewers! Who would ever have thought a person with a fear of leaving the house could
become a pop sensation in another country?
What about three, twenty-six-year-old, London women? They set up a website to share photos of good-looking men that users had spotted on the London Underground! It’s reported to have 22,000 users from over 100 countries. This site would have cost next to nothing to set up, but could have serious prospects (if Men’s Rights groups don’t get it shut down, that is!).
We also know of Poppy Dinsey’s
What’s more, people are very willing to use their credit cards online these days because of proven and trusted security measures. When you enter your credit card details online, just ensure the website URL shown in the top of your internet browser page begins with https:// (‘s’ for secure) and not the normal http://. PayPal, the most popular online payment provider, also accepts credit cards. So, it’s never been easier or cheaper to collect payment from anyone in the world – whether they have a credit card or not! But, as with any business or venture, you need to learn new skills. The
33 entrepreneurcountry
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