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Go Back to www.FleaMarketZone.com FEATURE Sunglasses Fashion Forecast


SUNGLASSES STARTED to become more popular in the early 1900’s, especially among movie stars. As a result, modern day sunglasses are in vogue as a fashion accessory, bought for their designs, colors and shapes, rather than for necessity. While sunglasses are one of the easiest ways to protect eyes from damage from the sun, the fashion accessory has a more glamorous purpose in the eyes of wearers. It’s this glam factor that has kept Kachina LLC in the sunglass market for a decade, giving vendors and their customers access to the newest looks, as well as great varieties in the hottest trends, at affordable pricing. “We have repeat


customers because we offer value and an exceptional line of products,” says CEO, Guy Weizmann. Categorized into four tiered


collections, Kachina’s line of products have something for every look and every personality. The Iron Collection offers style and affordability. The Silver Collection carries those trendy seasonal looks. Then there is the Gold Collection for a more bold and refi ned choice, and the Diamond Collection is specifi cally made for the fashion driven buyer. And while style may be at the top of a wearer’s list of priorities when purchasing sunglasses, protection is still the purpose. “We let our customers


know that behind the fashion there is still that UV 400 Protection that will keep their eyes protected,” explains Weizmann. Kachina’s fashion forward


line may drive sales, but it is the company’s customer service that keeps customers. “We specialize in tailoring our products and ideals to match our customers’ needs in the present, and develop programs that have led to long relationships,” says Weizmann. With a minimum order of ten dozen, retailers and vendors alike are able to display more than ten options. “Our minimum orders offer maximum options in variety, because our sunglasses come in


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10 February 2012 www.FleaMarketZone.com


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