CASE STUDY
The spa reception at Zhiwa Ling
ZHIWA LING & MENLHA SPA FACTS AND FIGURES
Location: Paro, west Bhutan Hotel and spa opened: 2005 Number of bedrooms: 45 Guest demographics: 50 per cent from the US, with most other guests coming from Japan and China Average length of stay: three nights Room rates: from us$230 (€168, £147) Number of treatment rooms: three, including two doubles Other spa facilities: two steamrooms, a sauna, a gym and an outdoor hot stone bath Spa staff : four female therapists Treatment prices*: signature 60-minute Menlha massage costs us$50 (€37, £32); a 60-minute facial is priced at us$30 (€22, £19); a 60-minute hot stone bath costs us$60 (€44, £38) Spa capture rate: 20-30 per cent Details:
www.zhiwaling.com * All treatment prices are subject to a 10 per government tax and 10 per cent service charge
COMO Shambhala is due to launch a second property in April 2012 CASE STUDY
COMO SHAMBHALA’S UMA PARO FACTS AND FIGURES
Location: Paro, west Bhutan Hotel acquired: 2004, spa opened in the same year Number of bedrooms: 29 Guest demographics: 50 per cent from the US with most others from Europe; 90 per cent come for leisure purposes, 10 per cent are diplomats Average occupancy: 65 per cent Average length of stay: three nights Room rates: us$330-450 (€242-329, £210-287) Number of treatment rooms: four, including two with hot stone baths Other spa facilities: a large indoor pool with outdoor sundeck, gym, yoga studio and changing rooms with steamrooms Spa staff : nine, including four female and one male therapist
Treatment prices*: a 60-minute COMO Shambhala massage costs us$130 (€95, £83); 60-mintue facials start at us$110 (€81, £70); a 90 minute hot stone bath is priced at us$140 (€102, £89) Spa capture rate: 40-50 per cent
Other news: COMO Shambhala is due to open Uma Punakha, a second property towards north-west Bhutan next April. T e resort will off er 11 bedrooms and a spa with two treatment rooms – one single and with a hot stone bath and one double. T e target audience is adventure seekers, so treatments include more body-focused therapies. Details:
www.uma.como.bz * All treatment prices are subject to a 10 per government tax and 10 per cent service charge
TERMA LINCA RESORT & SPA FACTS AND FIGURES
Location: T imphu, west Bhutan Hotel opened: 2008, spa followed in 2009 Number of bedrooms: 30 Guest demographic: all guests are from tour operator groups, primarily coming for leisure packages focused on culture and trekking, but now also looking for spa and wellness Average occupancy: 30 per cent Average length of stay: three nights Room rates: us$300-400 (€220-293, £191-255) Number of treatment rooms: fi ve Other spa facilities: a beauty salon, a
SPA BUSINESS 4 2011 ©Cybertrek 2011
gym, two hot stone ‘menchu’ baths, two steamrooms and one sauna Spa staff : 10, including fi ve female and one male therapist Treatment prices*: a 60-minute signature massage costs btn1,550 (us$32, €23, £20); 60-minute facials range from btn450-650 (us$9-13, €7-10, £6-8); a hot stone bath for up to six is priced at btn2,500 (us$51, €37, £33) Spa capture rate: 20-30 per cent Details:
www.termalinca.com * All treatment prices are subject to a 10 per government tax and 10 per cent service charge
CASE STUDY
The Terma Linca spa has fi ve treatment rooms
Read Spa Business online
spabusiness.com / digital
61
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84