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CONTENTS


The Coalition Government has regularly made it clear that it believes the private sector will play a key role in producing the growth which will enable our economy to recover.


Tessa Coombes, Director of Policy Business West


NEWS


4 Businesses urged to back plans for University Technical College


5 Region’s LEPs gain momentum 6 Dining out in style at Bath annual dinner


ADVICE & INFORMATION


8 Bristol to benefit from super-fast broadband connections


9 The three sins of raising finance


VISION WEST 10 Update looks at how the Initiative’s policy and partnerships team has successfully engaged with its members and lobbied government on a range of issues of their behalf


FOCUS ON:PROPERTY & CONSTRUCTION


12 The property and construction sector provides the bedrock for the wider economy so it is vitally important that everything possible is done to help it work properly


Business West Leigh Court Business Centre Abbots Leigh Bristol BS8 3RA


tel: 01275 373 373 fax: 01275 370 706


For membership enquiries email: membership@businesswest.co.uk


Editor


Melanie Wyatt Business West


tel: 01275 370 830 email: press@businesswest.co.uk www.businesswest.co.uk


Business West Update JULY/AUGUST 2011


Business West Update is published by


Kemps Publishing Ltd 11 The Swan Courtyard Charles Edward Road Birmingham B26 1BU


www.kempspublishing.co.uk


Please send press releases and articles for possible inclusion to press@businesswest.co.uk two months prior to the issue’s publication date. All material is used at the editor’s discretion.


Managing Editor Gillian Shirley


tel: 0121 765 4144 email: gill.shirley@kempspublishing.co.uk


Graphic Designer Peter Jackson


tel: 0121 765 4144 email: peter.jackson@kempspublishing.co.uk


Update is produced on behalf of Business West by Kemps Publishing Ltd and is distributed without charge to all Business West members and other leading businesses in the West of England. Business West and the publisher are both committed to achieving the highest quality standards. However, views expressed in the magazine are independent and while every care has been taken to ensure that the information it contains is accurate, neither Business West nor the publisher can accept any responsibility for any omission or inaccuracies that might arise.


3


FOCUS ON: SOCIAL ENTERPRISE/CSR


18 Businesses are increasingly making a contribution to the community and reaping a commercial benefits from such activity


EXPERT ADVICE


21 Trevor James explains the importance of a branding your business


MEMBERS’ ZONE 23 Member Profile: Charles Bulbeck, owner of Greenham Consulting


24 Bristol Zoo celebrates 175th year with gorilla marketing exercise


25 Architect firm win £8m housing scheme contract


26 Local printer opens doors to business 27 Double success for Workbrands as it scoops two contracts with housing association


28 Kellaway puts project in the fast lane 29 Latest appointments across the region 30 Member to member offers 31 Welcome to the new members of Business West


Advertising Executive Stephanie Foster


tel: 0121 765 4144 fax: 0121 707 3821 email: stephanie.foster@kempspublishing.co.uk


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