FUNDING
Places People Play A
fter the excitement of Lon- don 2012, when the greatest sporting spectacle on earth has drawn to a close, how will
the nation have benefited from the mass participation legacy? And how will our sector harness the inspirational power of the Olympics and Paralympics? Sport England’s aim, through our Places
People Play programme, is that hundreds of thousands more people will have a compelling answer to this question. Places People Play will bring the sport-
ing legacy to life, delivering better facilities, more volunteers and greater access to a variety of sports across the whole country, not just London. We came together with the government and the Olympic and Paralympic stakehold- ers to announce the programme – but successful delivery of the sporting legacy will only be achieved through a far broader collaboration that includes everyone involved in the sport sector. All of the Places People Play pro-
grammes will be fully inclusive and to that end we are consulting with disabled people and those who support them on how we can best invest in tackling the barriers that a variety of people may face when they want to play sport. Getting more people to play and enjoy
sport is the cornerstone of Sport Eng- land’s work. It’s also the guiding principle of most people I meet in sport.
Sport England chair Richard Lewis explains how the £135m, Lottery-funded initiative will enhance existing investment across the community sports sector, to encourage more people to play and enjoy sport
We are very aware people will be fac-
ing tough decisions as a result of the economic climate; we had to make some hard decisions of our own last autumn. This makes it more important than ever that we all secure the maximum possible value from the £135m Places People Play initiative – made possible by the govern- ment’s National Lottery reforms, which are bringing additional funding into grassroots sport.
PLACES
With the construction of the Olympic Park’s velodrome complete and the final piece of turf laid in the Olympic Stadi- um, we need help in transforming places where people play sport in cities, towns and villages right across the country.
Protecting playing fields Maybe you’re connected with a playing field that could do with improvement, such as better drainage perhaps? This month, we are launching the first of five £2m funding rounds for projects
to protect and improve playing fields. These natural assets are vital to a vibrant grassroots sports environment, yet many are allowed to fall into a poor state of re- pair and others are earmarked as future development opportunities. This pro- gramme will identify and fund projects that help communities realise the sport- ing benefits of playing field land. We’re proposing to invest between £20,000 and £50,000 in sports development-led projects that provide strong evidence of local need. This programme builds on our existing role as statutory consultant on planning applications affecting playing fields and will secure the future of sites for a minimum of 25 years.
Inspired facilities Do you know of a sports club that could radically improve local sporting opportunities with a relatively modest in- vestment? This programme will invest in the modernisation of community sports clubs and open up facilities for commu- nity sport. We want local communities across the country to be touched by the magic of London 2012 in a tangible way, and this investment will bring National Lottery funding to many local groups and facilities that haven’t previously benefited from it. To reduce bureaucracy for applicants,
we’re preparing a catalogue of many of the standard improvements clubs have told us they would like to make. We will enter into framework arrangements with suppliers to ensure we can benefit from economies of scale. So look out for what’s on offer when this fund opens in the summer.
Sport England will invest in
facilities that have the capability to attract more participation
Iconic facilities We’ll also invest in a small number of large, strategic facilities that significantly contribute to an increase in the number of people playing sport across England.
56 Read Sports Management online
sportsmanagement.co.uk/digital Issue 2 2011 © cybertrek 2011
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