product innovations Extended range -
you can Avit! Following the range extension and revamp of its Avit brand, Carl Kammerling International, a major supplier of tools for professional trades and keen DIYers, is demonstrating its continued stockist support with the introduction of a range of flexible and striking display solutions. The bright display units capitalise on the contemporary new orange and grey Avit brand colours, designed specifically to maximise impact in-store, increase the rate of sell-through and bolster retailer’s bottom line. In keeping with the fresh new look, convenient shelf-ready boxes, in vibrant orange, have been introduced to display the eye-catching new Avit range. These attention-grabbing and adaptable units fit in with any merchandising plan and have been designed to create instant impulse sales opportunities. In answer to customers’ needs, box quantities have been reviewed to provide more realistic quantities in line with sales volumes, with the added benefit of being able to buy in singles, if preferred. Now with a total of 61 products, Avit’s extended and new-look collection provides a credible range with greater potential and more sales opportunities than ever before. For more information 01758 704704, email
sales@cki.uk.com or visit
www.carlkammerling.com
TuffMaster stands firm
against the elements The TuffMaster range of IP (ingress protected) rated and weatherproof switches, sockets, and RCDs (residual circuit breakers), and metal clad wiring accessories are perfect for use in demanding environments. IP-rated enclosures are designed to be robust and UV resistant. They perform between temperature extremes of –40°C to +70°C and are perfect for exterior and interior positioning in locations where exposure to dust or splashing water maybe encountered, such as homes, gardens, patios and swimming pool surrounds as well as industrial,
agricultural and commercial buildings. The IP-rated range comprises various combinations of switches and sockets, singles, twins and triples with further combinations including RCD- protected units. The metal clad units are durable and ideally suited for installing in covered industrial sites, agricultural buildings and commercial areas. TuffMaster IP-rated enclosure lids combine a specialist seal material with an innovative clipping action lock to create constant pressure on the seals and ensure water and dust cannot enter the enclosures. For more information call 07737 931268, email
marketing@marshall.tufflex.com or visit
www.marshall-tufflex.com
Another first for Tetra
Tetra is proud to say it is the first brand in Europe to offer a 6-in-1 pond test kit which features the new, additional option for chlorine testing. This new product by Tetra is an upgrade to the company’s already successful 5-in-1 Test Kit. The 6-in-1 Test Kit is easy-to-use and now measures levels of chlorine, present in most tap water. Rena Wiethaupt, product manager at Tetra UK commented: “Chlorine is an important measurement to include in pond test kits as most tap water in the UK includes chlorine which can be harmful to fish. Our 6-in-1 Test Kit gives retailers the opportunity to sell customers a unique offering and follow up with other care products, such as Tetra AquaSafe, if pond-owners discover that chlorine levels in their ponds are too high.”
CENTURION OFFERS PRIZES FOR ONLINE CUSTOMERS
Tool supplier Centurion Europe has enjoyed unprecedented demand from customers since it introduced an ecommerce facility to its website earlier in the year. It launched a competition which meant that anyone who bought online through its website
www.centurion-europe.co.uk would automatically be entered into a prize draw to win an all expenses paid trip to Barcelona for two. The Evans Brothers of North Wales were selected at random from hundreds of buyers
who had purchased online. Ian Evans will now be able to look forward to a luxury weekend for himself and a guest in a top hotel in Barcelona with £500 spending money! Centurion Europe has launched a new free prize draw to run from now until 31st March 2011. Customers who buy online will have the chance to win an ‘experience day’. For more information call 01302 788700, email
info@centurioneurope.co.uk or visit
www.centurioneurope.co.uk
For more information call 020 89969556, fax 020 89969596 or visit
www.tetra.net
14 Garden & Hardware News
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