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david phillips


dressing a property attractively can save having a very costly void period. Ben Hall at LOFT says that tenants can


find it difficult to visualise themselves in a property when they view empty rooms. “This applies to all properties from a city studio to a large country house. Furnishing can be particularly advantageous if you’re competing with other similar properties.” And its not necessarily expensive, David


Phillips for example, offers packages that provide all the vital furnishings for as little as £83 per month, on a rental basis. Purchasing is an alternative route and


LOFT offers a range of ‘Pick Your Pack’ furniture packages; 3*,4* and 5* capsule collections that allow landlords (or tenants for that matter) to choose between three designs of each item. For a two bed apartment the 3* package is £995 plus VAT. Gurjit Johal of Landlord Furniture, says


landlord’s furniture generally needs to be serviceable but still look good and this is not always easy, especially on a budget. “Value for money is one of our key selling points. Our furniture is up to 50 per cent cheaper than our competitors and with rapid free delivery for orders over £750 the savings can be significant.


fully furnished


IncreasIng appeal – and value Ben Hall says that these packages make it easy for agents to show landlords what a difference furnishing can make to the rental value, “Often agents like to be able to offer their landlords a ‘hassle free’ service where they handle everything on the landlord’s behalf. We are happy to work with the agent, or his landlord, either way the result will be worthwhile! A small investment and some expert knowledge can yield great returns!” Another option lies with Fully


Furnished’s Essentials range, which provides a package for a one bedroom


‘We also tailor make packages to include decorative accessories, audio


visuals, window treatment, white goods and full interior design as well as project manage, deliver and install.’ alec watt md, fully furnIshed


property to be furnished and accessorised with key housewares from around £2,000 plus VAT, or a complete turn-key package for a two bedroom apartment including window dressings for around £5,000 plus VAT. Alec Watt, MD of Fully Furnished says that the trick is to “Make it look homely without being cluttered”. Moving up the scale, Fully Furnished


also tailor make packages to include decorative accessories, audio visuals, window treatment, white goods and full interior design as well as project manage, deliver and install, and even collect keys from the agent if necessary. “At the top of the tree”, says Alec, “the schemes offered by our sister company, Callister Russell are all bespoke, working on a budget set between ourselves and the client and is determined by the value of the property”. The Fully Furnished range is, these days,


fully accessible at all rent levels; the first time investor who is unsure what to buy and where to put it – some BTL landlords haven’t ever owned a home of their own – can plump for the simpler packages and the firm also works with large organisations including Grosvenor Estates on high-end Mayfair properties.


40 JANUARY 2011 PROPERTYdrum


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