JD want feedback!
A glimpse of the future for over seven hundred turfcare professionals
AS a customer focused company, John Deere are now in their 15th year of the Feedback road shows. These events involve inviting practising Greenkeepers and Groundsmen to look at existing and prototype equipment to provide user feedback.
Most, if not all, of the new developments being introduced to market are based on previous Feedback events and these ensure that John Deere is able to supply the market with exactly what it wants.
Clearly, this type of process works well for the company as their groundcare business has doubled inside the last seven years. This year John Deere has invested over £350 million into research and development alone.
To continue this growth John Deere recognise that they cannot afford to stand still and, in 2008, a full line of irrigation equipment will be available, supported through all existing distributors.
Previously, the events have been held in
to be launched water management products, the 700 attendees from 37 countries, were privy to many planned improvements. The new innovations
the USA, but this year it moved to St Leon-Rot Golf Club in Germany, close to the John Deere manufacturing plant in Mannheim.
Apart from the soon
were on fairway, greens and rough mowers, new aeration and compact tractors as well as utility vehicles and attachments.
Ever wondered whether we would see self-adjusting cylinder mowers? Cylinders that not only self set the cutting height but also reset the cut at the push of a button? Well, 700 turfcare professionals have just had a glimpse of the future!
For more detailed information on the John Deere Feedback event please log into
www.pitchcare.com.
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